This press release was provided by 24 Hour Fitness. The Club Industry editorial staff was not involved in the creation of this content.
24 Hour Fitness and Atlas Race have partnered to present a series of ultimate obstacle course races throughout the U.S., beginning February 28, 2015 in Temecula, California. Participants of all ages and skill levels are invited to become a part of the obstacle course race movement in any number of experience categories including individual competitor, team or family entry in an event that inspires everyone's "inner athlete."
An exclusive discount offer is available to all 24 Hour Fitness® club members who register for the races. Atlas races will take place throughout the year across the country and include courses such as:
- "The Ranger": A course ranging between 7-9 miles with at least 25 obstacles
- "The Boss": A course ranging between 3-5 miles with at least 20 obstacles
- "The Atlas Kids Race": A course designed just for kids and for parents running with kids
Atlas Race creates a race experience that will challenge anyone from beginners to seasoned competitive obstacle racing professionals. "Atlas officials often say that 'inspiration is born outside your comfort zone,' and at 24 Hour Fitness, we couldn't agree more," said John Tovar, Senior Vice President, Club Operations, 24 Hour Fitness. "Finishing an obstacle course offers a feeling of confidence and accomplishment that's unmatched in other sports. This also marks a pivotal moment in the fitness industry as 24 hour Fitness pioneers a first-of-its-kind partnership with an obstacle race series that defines fitness inside and outside of our clubs:"
According to Scott Gephart of Atlas Race, "Obstacle racing is one of the fastest growing sports on the planet. No matter what your athletic level, there's a way you can participate. 24 Hour Fitness is the perfect partner to inspire new fans that can grow an individual's fitness experience to the next level. It's a fascinating journey that offers rewards and challenges—both physical and mental—in a supportive environment."
As the exclusive fitness partner, 24 Hour Fitness is offering a special 30% race entry discount to members, encouraging adults and kids alike to come out for a day of fun and a quest for their personal best!
Further information, as well as complete schedule of upcoming Atlas races can be found at http://www.atlasrace.com/.
About 24 Hour Fitness
Headquartered in San Ramon, Calif., 24 Hour Fitness is a leading health club industry pioneer, serving over 4 million members in more than 400 clubs across the U.S. For more than 30 years, the company has been dedicated to helping members change their lives and reach their individual fitness goals. With convenient club locations, personal training services, popular group exercise classes and a variety of strength, cardio and functional training equipment, 24 Hour Fitness offers fitness solutions for everyone.