American Specialty Health Fitness Joins AFS; AFS Launches National Survey of Fitness Studios

This press release was provided by the Association of Fitness Studios (AFS). The Club Industry editorial staff was not involved in the creation of this content.

The Association of Fitness Studios (AFS) today proudly announced a special relationship with a major fitness industry organization:

American Specialty Health Fitness, Inc. (ASH Fitness) has joined AFS as an associate member. As a subsidiary of American Specialty Health Incorporated (ASH), ASH Fitness provides fitness programs that are designed to encourage members to improve their health through regular exercise and better overall fitness.

“We are dedicated to helping empower individuals to live longer, healthier lives,” said Brett Hanson, Vice President, Fitness Network Management at ASH Fitness. “Our new affiliation with AFS enhances our ability to connect with and increase the number of fitness studios in our networks that are available to our clients and their members.”

Through ASH Fitness, fitness studios are able to reach a broader base of people who are motivated to get healthier and understand the importance of being fit. ASH Fitness offers several fitness programs, including: Silver&Fit®, Active&Fit®, FitnessCoach™, Choosehealthy®, and ExerciseRewards™ program. More details are available on ASH’s website.

“Being connected to American Specialty Health can be a strong factor for a small studio,” said AFS co-founder and CEO Brad Elson.  “The ASH network reaches millions of consumers who are looking for fitness and exercise programs.”

The Association of Fitness Studios (AFS) today announced it has launched a national survey designed to identify baseline, fundamental data about the fitness studio market.

The survey, released today, will reach roughly 20,000 U.S. fitness studios representing a variety of disciplines.

“There’s a lot of talk in the industry about the studio market,” said AFS co-founder and CEO Brad Elson.  “As the national association for these small businesses, we felt it both our obligation and our duty to develop some basic information.

The survey responses will help AFS create educational content, valuable programs, and additional business-building benefits for AFS members – both studios and vendors. 

“While everybody intuitively recognizes the growth and vitality of the studio market, said Elson, “too many companies are making important decisions without access to factual data.”

Survey results will be made available free of charge to all AFS members.

About AFS

The Association of Fitness Studios (AFS) is the only membership community dedicated solely to the business of fitness studios.  AFS provides studio owners and developers a wide array of business-specific products, services, and benefits that enable them to more effectively manage and grow their businesses, building on the passion, compassion and courage they’ve already shown. www.afsfitness.com