World Gym Announces New Global E-commerce Partner for Direct-to-Consumer Sales of Branded Merchandise

This press release was provided by World Gym International.The Club Industry editorial staff was not involved in the creation of this content.

World Gym International, the iconic brand for bodybuilding and seriously fun fitness, has partnered with Pinpoint Marketing Group to launch an online retail store. Pinpoint Marketing Group will manage the full-service online retail program for World Gym International.

“We are thrilled to partner with World Gym and make it even easier for their fans to connect with their favorite brand,” said Scott Graham, Chief Operating Officer of Pinpoint Marketing Group. “Our mission is to provide an easy-to-use, one-stop online shop for World Gym fans to get their hands on the highest quality branded merchandise and apparel.”

“World Gym enthusiasts from around the world have been asking for an online store option for a very long time,” said Guy Cammilleri, Managing Director of World Gym International. “We are pleased that we can now offer them a solution through our partnership with Pinpoint Marketing Group. Starting today, site visitors will have immediate access to a great selection of apparel and merchandise. New designs will be added on an ongoing basis so there will always be a reason to return and see the latest branded products.

The World Gym e-commerce store can be found at www.ShopWorldGym.com and is available to consumers worldwide.

For more information on World Gym International, please visit worldgym.com or follow them on www.facebook.com/WorldGymInternational.

About World Gym International

The iconic World Gym International brand was founded in 1976 by Joe Gold during the glory days of “Muscle Beach” in Santa Monica, CA when serious fitness collided with the world of Hollywood celebrities. Since then, World Gym has evolved into an internationally recognized brand that has captured the imagination of fitness lovers around the globe. Focused on the mantra “Seriously Fun Fitness”, World Gym is dedicated to creating ultimate workout destinations across the globe. With its headquarters located in sunny southern California, World Gym International currently has over 180 locations across the United States, Canada, Central & South America, Africa, the Middle East, Russia, Asia, and Australia. To learn more about the brand’s storied history and opportunities to open your own World Gym, please visit worldgym.com.

About Pinpoint Marketing Group

Pinpoint Marketing Group is a family owned and operated company specializing in logoed merchandise, custom apparel, and online company stores. Founded in 1994 and headquartered in Dallas, Texas, Pinpoint Marketing Group is a leader in licensed merchandising.

Executive Insights Videos
Nov 13, 2014
Video
Club Industry

Exhale: How a Boutique Well-being Brand Thrives  

Annbeth Eschbach, CEO of exhale, shares why she created her boutique studio brand and how she plans to grow her business in New York and beyond....More
Master Class Videos
Apr 21, 2014
Video
Club Industry

Preview: Close More Sales by Using Three Concepts and the Four-Chain Link

Use this plan to inform, inspire and persuade so you can close more membership sales....More
Instagram
Trends

Learn more by reading our stories about these industry topics:

Management

Nutrition/Weight Loss

Sales/Marketing

Technology

Training/Group Exercise

Club Info and News

Subscribe to Our Newsletters