The future of fitness facilities could be much different due to the proliferation of technology, such as smart watches, wearable tracking devices and smartphones. Club operators must keep up with this technology so they do not fall behind. Photo by Thinkstock.
You may think that the most important part of your health club is the equipment inside it, but for your members, the key piece of equipment in their quest for fitness may end up being their smartphone. As Internet-connected mobile phones and apps have become commonplace, this technology along with wearable devices and other technology have opened new avenues of interaction, shaping the health club industry. The clubs that take advantage of technology to strengthen their connections with ...
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