More in sales

Three ways you can successfully nurture your leads and ultimately convert them into long-term health club members....More

The quality of your staff’s club tour and membership sales presentation will often determine whether a guest joins your health club or one of your competitors down the street. Unfortunately, most membership presentations lack pizzazz and are seldom compelling enough to motivate the club guest to join your club the day of the visit....More

This Beagle offers a few good lessons on how to make the sale....More

How club owners can optimize their club's physical environment and adopt sales and service strategies to overcome those fears....More

Getting members to give referrals isn't as easy as it used to be, but you can still be a referral-driven business....More

Follow this five-step plan to develop a strategy for success in ancillary revenue sales...More

Lately, I have heard the following comments or have been drawn into discussions about these comments...More

What do Elvis, vinyl records and traditional selling techniques have in common? They are all dead—even though a small percentage of you still believe Elvis is alive, use vinyl records or are still trying the same old techniques for selling your services or products to consumers...More

Offering assessments can help your staff get new clients without ever truly selling sessions. How can this happen?...More

January is a special month in the hearts of every club owner, as it is the month that often is responsible for around 20 to 25 percent of the year's total sales. Here are six things you can do right now to make sure you have a solid foundation for success heading into the new year....More

My company was recently asked to conduct a health club sales training class on ethical selling practices...More

Is your health club producing far below potential? In working with clubs all across the country, I get the opportunity to step into health clubs that are in need of a sales turnaround....More