retention en Five Ways Your Group Exercise Instructors Can Improve Member Retention <div class="node-body article-body">Group fitness can be a great tool in the retention effort. Strategies put in place can move members from feeling like just another participant to making connections and belonging. Here are five things you should ensure your group exercise instructors are doing that will help with retention.</div> <p><a href="" target="_blank">read more</a></p> retention Wed, 01 Jun 2016 12:00:00 +0000 54611 at Five Ways to Get Your Members to Write Positive Reviews and Offer Feedback on Your Health Club <div class="field-byline"> Maria Parrella Turco, contributing columnist </div> <div class="node-body article-body">Customer reviews are important and influential and another way to advertise your club. Encourage your members to write reviews and share their experiences by using such websites as Yelp, Yahoo Local, Angie’s List, Google, Facebook and Twitter. </div> <p><a href="" target="_blank">read more</a></p> Step by Step retention Freemium Fri, 01 May 2015 16:00:00 +0000 40061 at Three Ways to Avoid Cancellation by Newly Woken Sleeping Giants <div class="node-body article-body">Here are three ways you can get hibernating members who are not using the club to walk through the doors.</div> <p><a href="" target="_blank">read more</a></p> marketing retention Freemium Sat, 01 Nov 2014 16:00:00 +0000 34061 at Relationship Intelligence: Uncovering and Leveraging Health Club Member Relationships <div class="node-body article-body">Relationship intelligence requires a disciplined process of discovery to gain insight into the various relationships that members desire and revealing which of these will bring your club the greatest bang for the buck.</div> <p><a href="" target="_blank">read more</a></p> clubs retention Mon, 01 Sep 2014 16:00:00 +0000 32251 at The Keys to Increasing Member Renewals and Three Touch Points for Delivery <div class="node-body article-body">Increasing member engagement should be at the forefront of any organization's retention strategy and should be viewed as a non-negotiable area of practice in a ferociously competitive membership-based climate.</div> <p><a href="" target="_blank">read more</a></p> retention Mon, 01 Sep 2014 16:00:00 +0000 32241 at Six Ways to Fine-Tune Family Membership Benefits to Increase Retention <div class="node-body article-body">Family memberships are common at most clubs, but what is difficult is maintaining those memberships through the lifetime of each family. However, you can take certain steps to keep those families long-term. </div> <p><a href="" target="_blank">read more</a></p> Step by Step retention Mon, 01 Sep 2014 16:00:00 +0000 32011 at Three Things Member Retention Is Not <div class="node-body article-body">Understanding what member retention is and is not can help you refine your club's approach to what is one of the biggest problems in the fitness industry.</div> <p><a href="" target="_blank">read more</a></p> Step by Step retention Freemium Thu, 01 May 2014 16:00:00 +0000 28911 at The Four Approaches That High-Retention Clubs Implement to Foster Member Engagement and Loyalty <div class="node-body article-body">To retain members, leading club operators typically engage in four approaches as they integrate new members into their facilities. And none of those approaches involves trying to sell them on personal training. </div> <p><a href="" target="_blank">read more</a></p> Step by Step retention Freemium Sun, 06 Apr 2014 20:02:00 +0000 27551 at Certain Members Help You Increase Memberships Even When They Quit <div class="node-body article-body">To be successful, you need to figure out your health club's "replacement ratio," which is the number of existing members that will bring you one or more new members that stay at least as long as the original member does.</div> <p><a href="" target="_blank">read more</a></p> Step by Step retention Freemium Fri, 07 Feb 2014 03:10:00 +0000 25691 at Grow Your Fitness Business by Focusing on Current Members, Referrals <div class="node-body article-body">Instead of focusing on new membership sales, implement retention strategies that will help you keep your current members for life and increase referrals. </div> <p><a href="" target="_blank">read more</a></p> retention Freemium Sun, 01 Dec 2013 17:00:00 +0000 23331 at