retention http://clubindustry.com/taxonomy/term/7534/more en The Keys to Increasing Member Renewals and Three Touch Points for Delivery http://clubindustry.com/retention/keys-increasing-member-renewals-and-three-touch-points-delivery <div class="node-body article-body">Increasing member engagement should be at the forefront of any organization's retention strategy and should be viewed as a non-negotiable area of practice in a ferociously competitive membership-based climate.</div> <div class="og_rss_groups"></div><p><a href="http://clubindustry.com/retention/keys-increasing-member-renewals-and-three-touch-points-delivery" target="_blank">read more</a></p> http://clubindustry.com/retention/keys-increasing-member-renewals-and-three-touch-points-delivery#comments retention Mon, 01 Sep 2014 16:00:00 +0000 32241 at http://clubindustry.com Six Ways to Fine-Tune Family Membership Benefits to Increase Retention http://clubindustry.com/retention/six-ways-fine-tune-family-membership-benefits-increase-retention <div class="node-body article-body">Family memberships are common at most clubs, but what is difficult is maintaining those memberships through the lifetime of each family. However, you can take certain steps to keep those families long-term. </div> <div class="og_rss_groups"></div><p><a href="http://clubindustry.com/retention/six-ways-fine-tune-family-membership-benefits-increase-retention" target="_blank">read more</a></p> http://clubindustry.com/retention/six-ways-fine-tune-family-membership-benefits-increase-retention#comments Step by Step retention Mon, 01 Sep 2014 16:00:00 +0000 32011 at http://clubindustry.com Three Things Member Retention Is Not http://clubindustry.com/retention/three-things-member-retention-not <div class="node-body article-body">Understanding what member retention is and is not can help you refine your club's approach to what is one of the biggest problems in the fitness industry.</div> <div class="og_rss_groups"></div><p><a href="http://clubindustry.com/retention/three-things-member-retention-not" target="_blank">read more</a></p> http://clubindustry.com/retention/three-things-member-retention-not#comments Step by Step retention Freemium Thu, 01 May 2014 16:00:00 +0000 28911 at http://clubindustry.com The Four Approaches That High-Retention Clubs Implement to Foster Member Engagement and Loyalty http://clubindustry.com/retention/four-approaches-high-retention-clubs-implement-foster-member-engagement-and-loyalty <div class="node-body article-body">To retain members, leading club operators typically engage in four approaches as they integrate new members into their facilities. And none of those approaches involves trying to sell them on personal training. </div> <div class="og_rss_groups"></div><p><a href="http://clubindustry.com/retention/four-approaches-high-retention-clubs-implement-foster-member-engagement-and-loyalty" target="_blank">read more</a></p> http://clubindustry.com/retention/four-approaches-high-retention-clubs-implement-foster-member-engagement-and-loyalty#comments Step by Step retention Freemium Sun, 06 Apr 2014 20:02:00 +0000 27551 at http://clubindustry.com Certain Members Help You Increase Memberships Even When They Quit http://clubindustry.com/retention/certain-members-help-you-increase-memberships-even-when-they-quit <div class="node-body article-body">To be successful, you need to figure out your health club's "replacement ratio," which is the number of existing members that will bring you one or more new members that stay at least as long as the original member does.</div> <div class="og_rss_groups"></div><p><a href="http://clubindustry.com/retention/certain-members-help-you-increase-memberships-even-when-they-quit" target="_blank">read more</a></p> http://clubindustry.com/retention/certain-members-help-you-increase-memberships-even-when-they-quit#comments Step by Step retention Freemium Fri, 07 Feb 2014 03:10:00 +0000 25691 at http://clubindustry.com Grow Your Fitness Business by Focusing on Current Members, Referrals http://clubindustry.com/retention/grow-your-fitness-business-focusing-current-members-referrals <div class="node-body article-body">Instead of focusing on new membership sales, implement retention strategies that will help you keep your current members for life and increase referrals. </div> <div class="og_rss_groups"></div><p><a href="http://clubindustry.com/retention/grow-your-fitness-business-focusing-current-members-referrals" target="_blank">read more</a></p> http://clubindustry.com/retention/grow-your-fitness-business-focusing-current-members-referrals#comments retention Freemium Sun, 01 Dec 2013 17:00:00 +0000 23331 at http://clubindustry.com Learn the Art of Listening to Improve Your Health Club's Customer Service http://clubindustry.com/retention/learn-art-listening-improve-your-health-clubs-customer-service <div class="node-body article-body">Learning how to truly listen can help health club operators and staff members communicate more effectively with members.</div> <div class="og_rss_groups"></div><p><a href="http://clubindustry.com/retention/learn-art-listening-improve-your-health-clubs-customer-service" target="_blank">read more</a></p> http://clubindustry.com/retention/learn-art-listening-improve-your-health-clubs-customer-service#comments retention Freemium Sun, 01 Sep 2013 16:00:00 +0000 19531 at http://clubindustry.com One Club Operator's Keys to Low Attrition and High Profit Margins http://clubindustry.com/retention/one-club-operators-keys-low-attrition-and-high-profit-margins <div class="node-body article-body">Differentiate your facility and build a solid management team to keep attrition rates low and profit margins high at your health club.</div> <div class="og_rss_groups"></div><p><a href="http://clubindustry.com/retention/one-club-operators-keys-low-attrition-and-high-profit-margins" target="_blank">read more</a></p> http://clubindustry.com/retention/one-club-operators-keys-low-attrition-and-high-profit-margins#comments Retention retention Freemium Sun, 01 Sep 2013 16:00:00 +0000 19141 at http://clubindustry.com Five Tips for Increasing Loyalty, Referrals and Profit at Your Health Club http://clubindustry.com/retention/five-tips-increasing-loyalty-referrals-and-profit-your-health-club <div class="node-body article-body">Concentrating on current customers can increase referrals, reduce switching to competitors, reduce price sensitivity and increase repeat purchases.</div> <div class="og_rss_groups"></div><p><a href="http://clubindustry.com/retention/five-tips-increasing-loyalty-referrals-and-profit-your-health-club" target="_blank">read more</a></p> http://clubindustry.com/retention/five-tips-increasing-loyalty-referrals-and-profit-your-health-club#comments Retention Step by Step retention Freemium Sat, 01 Jun 2013 04:00:00 +0000 16171 at http://clubindustry.com How Elements of a Membership Contract Can Improve Customer Retention http://clubindustry.com/retention/how-elements-membership-contract-can-improve-customer-retention <div class="node-body article-body">All membership contracts are not created equal. How club owners draft their contracts has a direct and measurable impact on member retention. </div> <div class="og_rss_groups"></div><p><a href="http://clubindustry.com/retention/how-elements-membership-contract-can-improve-customer-retention" target="_blank">read more</a></p> http://clubindustry.com/retention/how-elements-membership-contract-can-improve-customer-retention#comments Retention Step by Step retention Freemium Fri, 01 Mar 2013 17:00:00 +0000 13121 at http://clubindustry.com