More in programming

Many veterans of our industry remember the health club scene from the 1980s and 1990s—the excitement, the energy, the dynamic flow of the well-planned aerobic classes of those decades. That nostalgia has led some programming experts to add those choreographed masterpieces into the fee-based line up at their clubs....More

Turning yoga into a revenue generator for your club is easy with these simple steps....More

The holidays are just around the corner, presenting fitness club owners and their staff with the perfect chance to do something special for club members. Here are some things you can do to catch their attention this time of year....More

The following are the top 10 programs that I’d suggest offering your female members...More

Healthcare reform is a hot topic and is on everyone's minds. However, it is going to take more than legislation to improve the health of our nation. For many companies, medical costs can consume half or more of corporate profits...More

When working with a multitude of clients, your trainers must understand that each and every person is different...More

If you don’t already offer medical exercise servicing (MES) at your facility, it may be time to consider doing so...More

Whenever I come into contact with a coach or trainer who preaches the virtues of machine-based strength training for young athletes and clients, I often hear the same argument — machines are safer for kids because they eliminate the dangerous aspects of traditional free weight training....More

The younger generation is a technology-driven generation that lives immersed in a digital world where life is more convenient, more educational and more engaging. It's no wonder that more clubs are combining the use of video games and related technologies with traditional exercise...More

Scanning the fitness industry over the last five years, there certainly has been many unique and innovative programs that have emerged...More

Putting together a wellness program is not as hard as you may think. If you are having problems thinking of an idea, go with one of the national monthly health observances....More

It’s not enough to create a nice flier and offer prizes for leading participants to ensure the success of your motivational programming. You need to be creative, personalize your program activities and make members and your staff accountable to get the most out of your programs...More