More in personal training

Small group training programs can differentiate clubs by providing all the benefits of personal training at an affordable price....More

To be profitable, personal training departments need automated systems for setting appointments, doing payroll and point of sales....More

Having a clear understanding of why people participate in a boot camp, why the camp setting is so attractive and why popular trainers choose to jump into boot camp programming will allow a fitness director to launch an indoor boot camp program that can increase retention, referrals and revenue within the club....More

If you want to grow your personal training business or department, you must invest in your team....More

Establishing an internship for your trainers can help improve adherence to your system, create an alliance to the team, increase the understanding of your brand and improve staff retention. More than a probationary period...More

Referral programs are a powerful way to generate new memberships. You’re probably quite familiar with a variety of methods to generate these referrals. However, referrals can also generate more personal training business...More

If your trainers currently are not performing fitness assessments on new clients or members, then it’s time to provide them with the skills and resources to start...More

Is it possible for a personal training department to generate over $1 million in revenue in this struggling economy? Of course it is. However, if you want to do so, then you must implement these three key elements into your business...More

Is it really possible to dramatically increase personal training profitability in the current economy? Yes, it is not only possible, but it is likely if you follow these three suggestions...More

The fitness industry has traditional group exercise classes, it has personal training services, and now it has group training, which is what we call the missing third piece of the club programming triad...More

Publicity is a great way to reach a lot of prospects with a limited budget. Here are five ways to generate free publicity for your personal training business....More