marketing http://clubindustry.com/taxonomy/term/7530/more en How to Get Facebook to Work for Your Health Club http://clubindustry.com/marketing/how-get-facebook-work-your-health-club <div class="node-body article-body">Facebook marketers have seen a huge decline in organic reach of their Facebook posts, but there are several things you can do to make Facebook work for your fitness facility again. </div> <div class="og_rss_groups"></div><p><a href="http://clubindustry.com/marketing/how-get-facebook-work-your-health-club" target="_blank">read more</a></p> http://clubindustry.com/marketing/how-get-facebook-work-your-health-club#comments marketing Step by Step Fri, 01 Aug 2014 16:00:00 +0000 31331 at http://clubindustry.com Live by the Health Club Door, Die by the Health Club Door http://clubindustry.com/marketing/live-health-club-door-die-health-club-door <div class="field-byline"> Jersey Giambrone, contributing columnist </div> <div class="node-body article-body">Here are some great marketing and lead generation ideas for clubs to get their sales teams out in the community and keep a steady flow of new traffic coming. </div> <div class="og_rss_groups"></div><p><a href="http://clubindustry.com/marketing/live-health-club-door-die-health-club-door" target="_blank">read more</a></p> http://clubindustry.com/marketing/live-health-club-door-die-health-club-door#comments marketing Step by Step Tue, 01 Jul 2014 16:00:00 +0000 30471 at http://clubindustry.com How Trainers Can Attract More Prospects to Their Fitness Business http://clubindustry.com/marketing/how-trainers-can-attract-more-prospects-their-fitness-business <div class="node-body article-body">Personal trainers want an effective and easy way to market their businesses to get more prospects to use their services. These four easy steps will help you attract more clients to your business.</div> <div class="og_rss_groups"></div><p><a href="http://clubindustry.com/marketing/how-trainers-can-attract-more-prospects-their-fitness-business" target="_blank">read more</a></p> http://clubindustry.com/marketing/how-trainers-can-attract-more-prospects-their-fitness-business#comments marketing Step by Step Tue, 01 Jul 2014 16:00:00 +0000 30371 at http://clubindustry.com Five Steps to Making Facebook's News Feed Work for Your Fitness Facility http://clubindustry.com/marketing/five-steps-making-facebooks-news-feed-work-your-fitness-facility <div class="node-body article-body">Facebook has become a vital part of social media marketing, but to use it in the most effective way, you must get your business page posts in your audience's newsfeed. </div> <div class="og_rss_groups"></div><p><a href="http://clubindustry.com/marketing/five-steps-making-facebooks-news-feed-work-your-fitness-facility" target="_blank">read more</a></p> http://clubindustry.com/marketing/five-steps-making-facebooks-news-feed-work-your-fitness-facility#comments marketing Step by Step Freemium Tue, 01 Apr 2014 16:00:00 +0000 27331 at http://clubindustry.com Three Direct Mail Tips for Better Health Club Membership Enrollment http://clubindustry.com/marketing/three-direct-mail-tips-better-health-club-membership-enrollment <div class="node-body article-body">Postcard marketing is still a vital part of health club marketing, but its success comes down to mastering its three most essential elements: size, design and list. </div> <div class="og_rss_groups"></div><p><a href="http://clubindustry.com/marketing/three-direct-mail-tips-better-health-club-membership-enrollment" target="_blank">read more</a></p> http://clubindustry.com/marketing/three-direct-mail-tips-better-health-club-membership-enrollment#comments marketing Step by Step Mon, 03 Mar 2014 03:02:00 +0000 26371 at http://clubindustry.com Combine Print and Digital Marketing to Reach Your Club's Target Demographic http://clubindustry.com/salesmarketing/combine-print-and-digital-marketing-reach-your-clubs-target-demographic <div class="node-body article-body">Focus your time and money on reaching prospective members in your club's target age range through carefully chosen print and digital marketing efforts. </div> <div class="og_rss_groups"></div><p><a href="http://clubindustry.com/salesmarketing/combine-print-and-digital-marketing-reach-your-clubs-target-demographic" target="_blank">read more</a></p> http://clubindustry.com/salesmarketing/combine-print-and-digital-marketing-reach-your-clubs-target-demographic#comments Marketing Sales/Marketing marketing Freemium Wed, 01 Jan 2014 17:00:00 +0000 24681 at http://clubindustry.com How to Capitalize on CrossFit's Culture and Marketing Strategy http://clubindustry.com/marketing/how-capitalize-crossfits-culture-and-marketing-strategy <div class="node-body article-body">Health club operators and trainers can apply the principles that have made CrossFit successful to improve their own marketing, referral and retention programs.</div> <div class="og_rss_groups"></div><p><a href="http://clubindustry.com/marketing/how-capitalize-crossfits-culture-and-marketing-strategy" target="_blank">read more</a></p> http://clubindustry.com/marketing/how-capitalize-crossfits-culture-and-marketing-strategy#comments marketing Freemium Fri, 01 Nov 2013 16:00:00 +0000 22441 at http://clubindustry.com Let Your Culture Shine Through in Your Digital Marketing http://clubindustry.com/marketing/let-your-culture-shine-through-your-digital-marketing <div class="node-body article-body">Social media, search marketing, websites, blogs and other digital avenues are becoming a big part of a health club's marketing strategy, but the most important aspects of a club—its unique culture and brand—often get left behind. </div> <div class="og_rss_groups"></div><p><a href="http://clubindustry.com/marketing/let-your-culture-shine-through-your-digital-marketing" target="_blank">read more</a></p> http://clubindustry.com/marketing/let-your-culture-shine-through-your-digital-marketing#comments Marketing marketing Step by Step Freemium Thu, 01 Aug 2013 16:00:00 +0000 18581 at http://clubindustry.com Strategies for Creating a Fantastically Fit Fitness Website http://clubindustry.com/marketing/strategies-creating-fantastically-fit-fitness-website <div class="node-body article-body">Developing a website for a fitness facility can be a challenging undertaking that may seem incredibly daunting for those who don’t work in the online environment on a daily basis. However, with the right partner and a fair amount of upfront discussion and planning, the actual development process can be relatively painless. </div> <div class="og_rss_groups"></div><p><a href="http://clubindustry.com/marketing/strategies-creating-fantastically-fit-fitness-website" target="_blank">read more</a></p> http://clubindustry.com/marketing/strategies-creating-fantastically-fit-fitness-website#comments marketing Step by Step Freemium Sat, 01 Jun 2013 16:00:00 +0000 16211 at http://clubindustry.com Raving Fans Are Your Health Club’s Best Lead Generators http://clubindustry.com/lead-generation/raving-fans-are-your-health-club-s-best-lead-generators <div class="node-body article-body">Raving fans are customers who are so beyond satisfied with a product, company or service that they go out of their way to tell someone else about their experience.</div> <div class="og_rss_groups"></div><p><a href="http://clubindustry.com/lead-generation/raving-fans-are-your-health-club-s-best-lead-generators" target="_blank">read more</a></p> http://clubindustry.com/lead-generation/raving-fans-are-your-health-club-s-best-lead-generators#comments Lead Generation marketing Wed, 01 May 2013 16:00:00 +0000 15271 at http://clubindustry.com