Expert Advice http://clubindustry.com/taxonomy/term/7405/more en Four Keys to Creating a Baby Boomer Training Program http://clubindustry.com/programming/four-keys-creating-baby-boomer-training-program <div class="node-body article-body">Your health club can have a successful baby boomer group training program if you offer financial and wellness needs that target this particular age group. </div> <div class="og_rss_groups"></div><p><a href="http://clubindustry.com/programming/four-keys-creating-baby-boomer-training-program" target="_blank">read more</a></p> http://clubindustry.com/programming/four-keys-creating-baby-boomer-training-program#comments Step by Step programming Freemium Fri, 01 May 2015 16:00:00 +0000 40151 at http://clubindustry.com Five Ways to Get Your Members to Write Positive Reviews and Offer Feedback on Your Health Club http://clubindustry.com/retention/five-ways-get-your-members-write-positive-reviews-and-offer-feedback-your-health-club <div class="field-byline"> Maria Parrella Turco, contributing columnist </div> <div class="node-body article-body">Customer reviews are important and influential and another way to advertise your club. Encourage your members to write reviews and share their experiences by using such websites as Yelp, Yahoo Local, Angie’s List, Google, Facebook and Twitter. </div> <div class="og_rss_groups"></div><p><a href="http://clubindustry.com/retention/five-ways-get-your-members-write-positive-reviews-and-offer-feedback-your-health-club" target="_blank">read more</a></p> http://clubindustry.com/retention/five-ways-get-your-members-write-positive-reviews-and-offer-feedback-your-health-club#comments Step by Step retention Freemium Fri, 01 May 2015 16:00:00 +0000 40061 at http://clubindustry.com Six Mobile-First Strategies for Health and Fitness Marketing http://clubindustry.com/six-mobile-first-strategies-health-and-fitness-marketing <div class="node-body link-body"><p>Google just announced that mobile-friendly sites will get higher search rankings. Are you ready to take advantage of that with your website? If not, follow these six tips.</p> </div> <div class="field-link-target"> <span>Open In New Window:&nbsp;</span> No </div> <div class="og_rss_groups"></div><p><a href="http://clubindustry.com/six-mobile-first-strategies-health-and-fitness-marketing" target="_blank">read more</a></p> Websavvy Wed, 01 Apr 2015 16:00:00 +0000 39061 at http://clubindustry.com Five Steps to Prepare Your Health Club for Two Financing Options http://clubindustry.com/clubs/five-steps-prepare-your-health-club-two-financing-options <div class="node-body article-body">The lending environment has improved significantly and a unique combination of two debt financing products is available to entrepreneurs who want to finance a new business or grow their current business. </div> <div class="og_rss_groups"></div><p><a href="http://clubindustry.com/clubs/five-steps-prepare-your-health-club-two-financing-options" target="_blank">read more</a></p> http://clubindustry.com/clubs/five-steps-prepare-your-health-club-two-financing-options#comments clubs Step by Step Freemium Wed, 01 Apr 2015 16:00:00 +0000 38971 at http://clubindustry.com Incorporate a Professional Code of Ethics at Your Health Club http://clubindustry.com/clubs/incorporate-professional-code-ethics-your-health-club <div class="node-body article-body">A professional code of ethics is a key element to a club that wishes to operate on the highest ethical standards of excellence. It is at the core of the club's success, and guides employees to uphold the best traditions of management through sound business principles. </div> <div class="og_rss_groups"></div><p><a href="http://clubindustry.com/clubs/incorporate-professional-code-ethics-your-health-club" target="_blank">read more</a></p> http://clubindustry.com/clubs/incorporate-professional-code-ethics-your-health-club#comments clubs Step by Step Freemium Wed, 01 Apr 2015 16:00:00 +0000 38961 at http://clubindustry.com Four Tips to Create a Mission Statement for Your Health Club http://clubindustry.com/clubs/four-tips-create-mission-statement-your-health-club <div class="node-body article-body">A mission statement explains the purpose of a company and offers a written declaration of an organization's core purpose. It is important to create one for your club so you and your employees know what the club stands for and where it is going. </div> <div class="og_rss_groups"></div><p><a href="http://clubindustry.com/clubs/four-tips-create-mission-statement-your-health-club" target="_blank">read more</a></p> http://clubindustry.com/clubs/four-tips-create-mission-statement-your-health-club#comments clubs Step by Step Freemium Wed, 01 Apr 2015 16:00:00 +0000 38951 at http://clubindustry.com Four Tips to Help Your Trainers Connect Emotionally with Prospects and Sell More Memberships http://clubindustry.com/sales/four-tips-help-your-trainers-connect-emotionally-prospects-and-sell-more-memberships <div class="node-body article-body">To have a successful sales team at your fitness facility, your staff needs to learn one thing: how to emotionally connect with prospects.</div> <div class="og_rss_groups"></div><p><a href="http://clubindustry.com/sales/four-tips-help-your-trainers-connect-emotionally-prospects-and-sell-more-memberships" target="_blank">read more</a></p> http://clubindustry.com/sales/four-tips-help-your-trainers-connect-emotionally-prospects-and-sell-more-memberships#comments Step by Step sales Freemium Mon, 02 Mar 2015 17:00:00 +0000 37871 at http://clubindustry.com Rethinking Your Management Role from Boss to Leader at Your Health Club http://clubindustry.com/clubs/rethinking-your-management-role-boss-leader-your-health-club <div class="node-body article-body">A boss and a leader manage in completely different ways. You can be successful at your club with both styles. The biggest difference is how your employees and customers perceive you. </div> <div class="og_rss_groups"></div><p><a href="http://clubindustry.com/clubs/rethinking-your-management-role-boss-leader-your-health-club" target="_blank">read more</a></p> http://clubindustry.com/clubs/rethinking-your-management-role-boss-leader-your-health-club#comments clubs Step by Step Freemium Mon, 02 Mar 2015 17:00:00 +0000 37831 at http://clubindustry.com How to Market Your Wellness Business With Facebook Groups http://clubindustry.com/how-market-your-wellness-business-facebook-groups <div class="node-body link-body">Facebook groups foster shared purpose, nurturing the seeds of trust that transform strangers into eventual customers for fitness and wellness businesses. Here’s how to get the most out of Facebook groups.</div> <div class="field-link-target"> <span>Open In New Window:&nbsp;</span> No </div> <div class="og_rss_groups"></div><p><a href="http://clubindustry.com/how-market-your-wellness-business-facebook-groups" target="_blank">read more</a></p> Websavvy Sun, 01 Mar 2015 17:00:00 +0000 37971 at http://clubindustry.com Do You Know Your Fitness Business? Fifteen Questions to Ask to Survive http://clubindustry.com/master-class/do-you-know-your-fitness-business-fifteen-questions-ask-survive <div class="node-body video-body"><p>John Atwood and Bobby Verdun of Atwood Consulting share 15 questions that you should ask yourself and how to get the most out of those answers. Questions include: Am I working on my business or in my business, is my business showing growth, how can I compete with a low-priced competitor and do you know where your competitors are vulnerable?&nbsp;</p> </div> <div class="field-byline"> John Atwood and Bobby Verdun </div> <div class="og_rss_groups"></div><p><a href="http://clubindustry.com/master-class/do-you-know-your-fitness-business-fifteen-questions-ask-survive" target="_blank">read more</a></p> http://clubindustry.com/master-class/do-you-know-your-fitness-business-fifteen-questions-ask-survive#comments Master Class Premium Thu, 12 Feb 2015 19:04:00 +0000 37261 at http://clubindustry.com