Expert Advice en What a Franchised Studio Owner Learned When He Took a Group Exercise Class <div class="node-body article-body">Taking a group exercise class that will be offered at his studio allowed this franchisee owner to see the class the way a current or potential member would see it. </div> <p><a href="" target="_blank">read more</a></p> Franchise Wise Mon, 18 Jul 2016 20:30:00 +0000 56471 at <p>Once you become a fitness facility owner, taking a group class at your fitness facility becomes a whole new experience. (Photo by Thinkstock.)</p> Five Takeaways You Get for Your Health Club from Franchise University <div class="node-body article-body">The week-long education that many franchisors offer their franchisees prior to their grand openings is the best opportunity to learn these five key takeaways along with other operational best practices and brand standards.</div> <p><a href="" target="_blank">read more</a></p> Franchise Wise Tue, 05 Jul 2016 12:00:00 +0000 56001 at <p>Attending your franchisor&#39;s Franchise University offers you the power of knowledge about the franchise system and best practices. (Photo by Thinkstock.)&nbsp;</p> Are Wellness Blogs Still Relevant? <div class="node-body link-body">“Blogging is so yesterday. It’s all about social now.” True, or false? It’s a question that’s uniquely important in health and wellness, where engagement and trust spell the difference between success and failure.</div> <div class="field-link-target"> <span>Open In New Window:&nbsp;</span> No </div> <p><a href="" target="_blank">read more</a></p> Websavvy Fri, 01 Jul 2016 16:00:00 +0000 55951 at Fitness Franchising Offers Strength in Numbers <div class="node-body article-body">When your franchisor allows another franchisee to open near your facility, the situation can get dicey if the two operators don't work together.</div> <p><a href="" target="_blank">read more</a></p> Franchise Wise Mon, 20 Jun 2016 12:00:00 +0000 55431 at <p>Franchisors often specify a protected territory for franchisees, but in large cities such as Chicago, that territory can be as small as one mile, making it important to work&nbsp;with other franchisees under your brand. (Photo by Thinkstock.)</p> The Truth About the New Studio Checklist for Fitness Franchisees <div class="node-body article-body">The reality of what happens as you complete the new studio checklist is often much different than you think it will be as you open your new fitness franchise. </div> <p><a href="" target="_blank">read more</a></p> Franchise Wise Thu, 09 Jun 2016 12:00:00 +0000 54941 at <p>The day that your franchise project coordinator introduces you to the new studio checklist is simultaneously exciting and terrifying.&nbsp;It can have more than 100 action items on it. (Photo by Thinkstock.)</p> Can Money Buy Love? PPC Insights for Health Clubs & Wellness Businesses <div class="node-body link-body">Pay-per-click (PPC) advertising is a great way to attract new health club members and wellness clients — but like every effective marketing strategy, the devil is in the details. Do it wrong and it’s easy to irritate instead of intrigue. You’ll pay through the nose to put your ads in front of prospects you’ll never close.</div> <div class="field-link-target"> <span>Open In New Window:&nbsp;</span> No </div> <p><a href="" target="_blank">read more</a></p> Websavvy Wed, 01 Jun 2016 16:00:00 +0000 54671 at Five Ways Your Group Exercise Instructors Can Improve Member Retention <div class="node-body article-body">Group fitness can be a great tool in the retention effort. Strategies put in place can move members from feeling like just another participant to making connections and belonging. Here are five things you should ensure your group exercise instructors are doing that will help with retention.</div> <p><a href="" target="_blank">read more</a></p> retention Wed, 01 Jun 2016 12:00:00 +0000 54611 at Three Ways Health Clubs Can Get Referrals without Asking for Referrals <div class="node-body article-body">Asking for referrals from members and clients before they have experienced your facility and services may show a lack in confidence that you will provide a high-enough quality of experience after they are a member to refer their friends. </div> <p><a href="" target="_blank">read more</a></p> Step by Step sales Wed, 01 Jun 2016 12:00:00 +0000 54591 at Five Steps to Help Your Clients Lose More Weight <div class="node-body article-body">Despite the challenges of living in a sedentary society with easy access to junk, it is possible to help your clients lose weight. These five evidence-based practices will make you a more effective weight-management coach.</div> <p><a href="" target="_blank">read more</a></p> nutrition personal training Wed, 01 Jun 2016 12:00:00 +0000 54571 at What It Is Like on the Other Side of Pre-Sales at a Franchise Studio <div class="node-body article-body">As Matthew Cicci nears opening of his franchised studio, he sits down for a Q&A with a franchisee who has opened her studio to see what life on the other side is like. </div> <p><a href="" target="_blank">read more</a></p> Franchise Wise Mon, 23 May 2016 12:44:00 +0000 54451 at <p>Matthew Cicci gets insights on what it&#39;s like to be a franchisee after you&#39;ve hit the &quot;start&quot; button. (Photo by Thinkstock.)</p>