Retention http://clubindustry.com/taxonomy/term/21601/more en High-Intensity Interval Training Offers Revenue and Retention Payoff for Health Clubs http://clubindustry.com/training/high-intensity-interval-training-offers-revenue-and-retention-payoff-health-clubs <div class="node-body article-body">Although the philosophy behind HIIT has been around for decades, fitness facilities can capitalize on its recent popularity by offering high-intensity interval group fitness programs, which can increase revenue and improve retention. </div> <div class="og_rss_groups"></div><p><a href="http://clubindustry.com/training/high-intensity-interval-training-offers-revenue-and-retention-payoff-health-clubs" target="_blank">read more</a></p> http://clubindustry.com/training/high-intensity-interval-training-offers-revenue-and-retention-payoff-health-clubs#comments Retention Training Training/Group Exercise Freemium Tue, 11 Feb 2014 16:52:00 +0000 25751 at http://clubindustry.com <p>Offering free CrossFit classes has helped the Lombardi Recreation Center at the University of Nevada, Reno attract students, faculty and staff, whose $80 per semester memberships are not included with their enrollment or employment at the university. <em>Photo courtesy of the Lombardi Recreation Center.</em></p> Operators Who Focus on Member Loyalty Strategies Will Be Rewarded http://clubindustry.com/retention/operators-who-focus-member-loyalty-strategies-will-be-rewarded <div class="node-body article-body">Take ownership of your loyalty strategy and build your brand with data that measures your behavior, which will allow you to make changes that benefit your business and members. </div> <div class="og_rss_groups"></div><p><a href="http://clubindustry.com/retention/operators-who-focus-member-loyalty-strategies-will-be-rewarded" target="_blank">read more</a></p> http://clubindustry.com/retention/operators-who-focus-member-loyalty-strategies-will-be-rewarded#comments For-profits Retention Freemium Sun, 01 Dec 2013 17:00:00 +0000 23811 at http://clubindustry.com Look Beyond Your Net Promoter Score to Drive Member Loyalty http://clubindustry.com/retention/look-beyond-your-net-promoter-score-drive-member-loyalty <div class="node-body article-body">Many in the industry have suggested that the Net Promoter Score is the ultimate measure of member loyalty, but it is not the only metric health club operators should consider. </div> <div class="og_rss_groups"></div><p><a href="http://clubindustry.com/retention/look-beyond-your-net-promoter-score-drive-member-loyalty" target="_blank">read more</a></p> http://clubindustry.com/retention/look-beyond-your-net-promoter-score-drive-member-loyalty#comments For-profits Retention Sales/Marketing Premium Fri, 01 Nov 2013 16:00:00 +0000 22371 at http://clubindustry.com Deliver Results and Relationships to Improve Retention http://clubindustry.com/retention/deliver-results-and-relationships-improve-retention <div class="field-byline"> Robert DeVito, contributing columnist </div> <div class="node-body article-body">To improve health club retention, evaluate whether you are delivering on your promises and helping members meet their goals. </div> <div class="og_rss_groups"></div><p><a href="http://clubindustry.com/retention/deliver-results-and-relationships-improve-retention" target="_blank">read more</a></p> http://clubindustry.com/retention/deliver-results-and-relationships-improve-retention#comments Expert Advice Retention Freemium Wed, 09 Oct 2013 14:05:00 +0000 20862 at http://clubindustry.com Upgrade Fitness Equipment to Improve Health Club Retention http://clubindustry.com/retention/upgrade-fitness-equipment-improve-health-club-retention <div class="node-body article-body">Purchasing or leasing new fitness equipment can help club operators improve member satisfaction and save money. </div> <div class="og_rss_groups"></div><p><a href="http://clubindustry.com/retention/upgrade-fitness-equipment-improve-health-club-retention" target="_blank">read more</a></p> http://clubindustry.com/retention/upgrade-fitness-equipment-improve-health-club-retention#comments clubs Retention Freemium Tue, 01 Oct 2013 16:00:00 +0000 20402 at http://clubindustry.com One Club Operator's Keys to Low Attrition and High Profit Margins http://clubindustry.com/retention/one-club-operators-keys-low-attrition-and-high-profit-margins <div class="node-body article-body">Differentiate your facility and build a solid management team to keep attrition rates low and profit margins high at your health club.</div> <div class="og_rss_groups"></div><p><a href="http://clubindustry.com/retention/one-club-operators-keys-low-attrition-and-high-profit-margins" target="_blank">read more</a></p> http://clubindustry.com/retention/one-club-operators-keys-low-attrition-and-high-profit-margins#comments Retention retention Freemium Sun, 01 Sep 2013 16:00:00 +0000 19141 at http://clubindustry.com Creating a Fun Club Environment Is Fundamental to Improving Retention http://clubindustry.com/retention/creating-fun-club-environment-fundamental-improving-retention <div class="node-body article-body">Making your health club fun for members can improve their loyalty and turn them into your biggest supporters.</div> <div class="og_rss_groups"></div><p><a href="http://clubindustry.com/retention/creating-fun-club-environment-fundamental-improving-retention" target="_blank">read more</a></p> http://clubindustry.com/retention/creating-fun-club-environment-fundamental-improving-retention#comments For-profits Retention Premium Mon, 01 Jul 2013 16:00:00 +0000 17481 at http://clubindustry.com Five Tips for Increasing Loyalty, Referrals and Profit at Your Health Club http://clubindustry.com/retention/five-tips-increasing-loyalty-referrals-and-profit-your-health-club <div class="node-body article-body">Concentrating on current customers can increase referrals, reduce switching to competitors, reduce price sensitivity and increase repeat purchases.</div> <div class="og_rss_groups"></div><p><a href="http://clubindustry.com/retention/five-tips-increasing-loyalty-referrals-and-profit-your-health-club" target="_blank">read more</a></p> http://clubindustry.com/retention/five-tips-increasing-loyalty-referrals-and-profit-your-health-club#comments Retention Step by Step retention Freemium Sat, 01 Jun 2013 04:00:00 +0000 16171 at http://clubindustry.com For Better Retention, You Must Make Sure Exercise Is Not an Alien Concept http://clubindustry.com/retention/better-retention-you-must-make-sure-exercise-not-alien-concept <div class="node-body article-body">Addressing the biological, psychological and sociological barriers to exercise can make your facility and programming more accessible to those who are new to exercise and help improve retention.</div> <div class="og_rss_groups"></div><p><a href="http://clubindustry.com/retention/better-retention-you-must-make-sure-exercise-not-alien-concept" target="_blank">read more</a></p> http://clubindustry.com/retention/better-retention-you-must-make-sure-exercise-not-alien-concept#comments For-profits Retention Premium Mon, 01 Apr 2013 16:00:00 +0000 14621 at http://clubindustry.com How Elements of a Membership Contract Can Improve Customer Retention http://clubindustry.com/retention/how-elements-membership-contract-can-improve-customer-retention <div class="node-body article-body">All membership contracts are not created equal. How club owners draft their contracts has a direct and measurable impact on member retention. </div> <div class="og_rss_groups"></div><p><a href="http://clubindustry.com/retention/how-elements-membership-contract-can-improve-customer-retention" target="_blank">read more</a></p> http://clubindustry.com/retention/how-elements-membership-contract-can-improve-customer-retention#comments Retention Step by Step retention Freemium Fri, 01 Mar 2013 17:00:00 +0000 13121 at http://clubindustry.com