Resourcebeat http://clubindustry.com/taxonomy/term/21381/more en How to Ensure Your Club and Staff Are AED-Ready http://clubindustry.com/resourcebeat/how-ensure-your-club-and-staff-are-aed-ready <div class="field-byline"> Jennifer Urmston Lowe, Sports &amp; Fitness Insurance </div> <div class="node-body article-body">Developing and maintaining an effective AED program is a significant step in managing the risk of sudden cardiac arrest in fitness facilities. Read on for tips on ensuring you, your team members and your facility are prepared for any situation.</div> <p><a href="http://clubindustry.com/resourcebeat/how-ensure-your-club-and-staff-are-aed-ready" target="_blank">read more</a></p> http://clubindustry.com/resourcebeat/how-ensure-your-club-and-staff-are-aed-ready#comments Resourcebeat Wed, 09 Nov 2016 23:47:00 +0000 59271 at http://clubindustry.com <p>Because members and guests in a health club can suddenly experience cardiac arrest while exercising,&nbsp;<span data-scayt-lang="en_US" data-scayt-word="AEDs">AEDs</span>&nbsp;are vitally important for health clubs to include in their safety programs. (Photo by Thinkstock.)</p> What Traditional Health Club Operators Can Learn from Boutique Studios http://clubindustry.com/resourcebeat/what-traditional-health-club-operators-can-learn-boutique-studios <div class="field-byline"> Brian Kane, Precor </div> <div class="node-body article-body">According to IHRSA’s 2015 Health Club Consumer Report, boutiques drive $2.45 billion in monthly subscription revenue versus $1.49 billion for traditional commercial fitness clubs. This shows that when you deliver an impactful experience, members are willing to pay.</div> <p><a href="http://clubindustry.com/resourcebeat/what-traditional-health-club-operators-can-learn-boutique-studios" target="_blank">read more</a></p> http://clubindustry.com/resourcebeat/what-traditional-health-club-operators-can-learn-boutique-studios#comments Resourcebeat Wed, 09 Nov 2016 23:07:00 +0000 59261 at http://clubindustry.com <p>Boutique studio growth is largely driven by&nbsp;Millennials, who make up 32 to 48 percent&nbsp;of boutique members in the United States. Understanding how to appeal to this demographic is one of the keys to offering a genuine boutique experience. (Photo courtesy Precor.)</p> Are Your Group Exercise Instructors Helping with Member Retention? http://clubindustry.com/resourcebeat/are-your-group-exercise-instructors-helping-member-retention <div class="field-byline"> Trever Ackerman, Les Mills </div> <div class="node-body article-body">Many assume that the “no-pain, no-gain” approach to working out gets better physical results and leads to members coming back for more. In fact, the opposite appears to be true.</div> <p><a href="http://clubindustry.com/resourcebeat/are-your-group-exercise-instructors-helping-member-retention" target="_blank">read more</a></p> http://clubindustry.com/resourcebeat/are-your-group-exercise-instructors-helping-member-retention#comments Resourcebeat Wed, 09 Nov 2016 18:36:00 +0000 59251 at http://clubindustry.com <p>Joining a group fitness class can be daunting for new and existing members. If member retention is important to you, remember that motivating your group exercise team is the key to inspiring members. (Photo courtesy Les Mills.)</p> Research Shows Group Exercise Is the Key to Member Retention http://clubindustry.com/resourcebeat/research-shows-group-exercise-key-member-retention <div class="field-byline"> Trever Ackerman, Les Mills </div> <div class="node-body article-body">Group fitness classes enable your members to fall in love with fitness and change their attitude about exercise, making it less likely that they will leave your gym.</div> <p><a href="http://clubindustry.com/resourcebeat/research-shows-group-exercise-key-member-retention" target="_blank">read more</a></p> http://clubindustry.com/resourcebeat/research-shows-group-exercise-key-member-retention#comments Resourcebeat Wed, 19 Oct 2016 22:04:00 +0000 58731 at http://clubindustry.com <p>A Nielsen study of more than 3,000 participants of group fitness classes around the world highlighted that more than 85 percent&nbsp;of class members visit their facility twice a week&nbsp;specifically to engage in group classes. (Photo courtesy Les Mills.)</p> Evaluate Your Health Club Revenue with a Report Card Check-Up http://clubindustry.com/resourcebeat/evaluate-your-health-club-revenue-report-card-check <div class="field-byline"> Carole Oat, Twin Oaks Software </div> <div class="node-body article-body">It’s that time: The fourth quarter and the end of the year are approaching. Test your facility now, and determine if all points of revenue generation are being maximized and managed.</div> <p><a href="http://clubindustry.com/resourcebeat/evaluate-your-health-club-revenue-report-card-check" target="_blank">read more</a></p> http://clubindustry.com/resourcebeat/evaluate-your-health-club-revenue-report-card-check#comments Resourcebeat Wed, 19 Oct 2016 21:28:00 +0000 58721 at http://clubindustry.com <p><span style="font-size: 12.8px;">Your club management software can and should be a remarkable, usable tool to provide key information, assuming it has the capabilities to manage, track&nbsp;and report on all accounts receivable. (Photo by Thinkstock.)</span></p> Building Value into the Price of a Health Club Membership http://clubindustry.com/resourcebeat/building-value-price-health-club-membership <div class="field-byline"> Stephen Wilson, ASF Payment Solutions </div> <div class="node-body article-body">Your overall gym value can be positioned in a way that goes beyond the membership cost, while still competing with other gyms offering a lower price. Here's how you can add value in selling prospective members without losing them to your competitors. </div> <p><a href="http://clubindustry.com/resourcebeat/building-value-price-health-club-membership" target="_blank">read more</a></p> http://clubindustry.com/resourcebeat/building-value-price-health-club-membership#comments Resourcebeat Wed, 19 Oct 2016 20:41:00 +0000 58711 at http://clubindustry.com <p>Your overall club value can be positioned in a way that goes beyond the gym membership cost while still competing with other gyms. (Photo by Shutterstock.)</p> Benefits of Using Wearable Technology in Your Club http://clubindustry.com/resourcebeat/benefits-using-wearable-technology-your-club <div class="field-byline"> By Amanda Caswell, sponsored content writer </div> <div class="node-body article-body">Health clubs are in a better position than ever before to celebrate the possibilities of wearable technology.</div> <p><a href="http://clubindustry.com/resourcebeat/benefits-using-wearable-technology-your-club" target="_blank">read more</a></p> http://clubindustry.com/resourcebeat/benefits-using-wearable-technology-your-club#comments Resourcebeat Thu, 22 Sep 2016 02:03:00 +0000 58061 at http://clubindustry.com <p>Wearable technology is becoming an increasingly&nbsp;integral part of gym culture. (Photo courtesy of Polar Club.)</p> Seven Ways to Become the MacGyver of Social Media for Businesses http://clubindustry.com/resourcebeat/seven-ways-become-macgyver-social-media-businesses <div class="field-byline"> By Bryan Strozinsky, EZFacility </div> <div class="node-body article-body">With everyone using some form of social media, heed these key steps to follow when developing your social media marketing plan.</div> <p><a href="http://clubindustry.com/resourcebeat/seven-ways-become-macgyver-social-media-businesses" target="_blank">read more</a></p> http://clubindustry.com/resourcebeat/seven-ways-become-macgyver-social-media-businesses#comments Resourcebeat Thu, 22 Sep 2016 02:03:00 +0000 58071 at http://clubindustry.com <p style="font-size: 12.8px;">To truly use social media to its full potential, business operators must invest time and effort into understanding how to market on different platforms. (Photo by Thinkstock.)</p> Five Ways to Make Customer Engagement Easier Using Mobile Apps http://clubindustry.com/resourcebeat/five-ways-make-customer-engagement-easier-using-mobile-apps <div class="field-byline"> CSI </div> <div class="node-body article-body">Mobile marketing is all about engaging customers with the right message, at the right place, at the right time. Here are five tips for getting started.</div> <p><a href="http://clubindustry.com/resourcebeat/five-ways-make-customer-engagement-easier-using-mobile-apps" target="_blank">read more</a></p> http://clubindustry.com/resourcebeat/five-ways-make-customer-engagement-easier-using-mobile-apps#comments Resourcebeat Thu, 22 Sep 2016 02:03:00 +0000 58081 at http://clubindustry.com <p>When it comes to marketing, mobile is a different game with its own set of rules. No matter which platforms your customers are using,&nbsp;bolstering&nbsp;engagement is imperative. (Photo by Thinkstock.)</p> Why Instilling Mental Toughness in Your Members Is Key to Their Goal Achievement and Your Retention Rate http://clubindustry.com/resourcebeat/why-instilling-mental-toughness-your-members-key-their-goal-achievement-and-your-retent <div class="field-byline"> Elisabeth Fouts, Power Systems </div> <div class="node-body article-body">At some point during a client's transformation, physical strength won't be enough, and mental strength will have to take over. Mental strength is a common character trait of successful people. So is it possible to train someone to be mentally tough?</div> <p><a href="http://clubindustry.com/resourcebeat/why-instilling-mental-toughness-your-members-key-their-goal-achievement-and-your-retent" target="_blank">read more</a></p> http://clubindustry.com/resourcebeat/why-instilling-mental-toughness-your-members-key-their-goal-achievement-and-your-retent#comments Resourcebeat Wed, 10 Aug 2016 21:15:00 +0000 57121 at http://clubindustry.com <p><span style="font-size: 12.8px; line-height: 20px;">Mental toughness is an essential part of successful training and retention for your clients. (Photo courtesy Power Systems.)</span></p>