Programming en How Fitness Facility Operators Are Cashing In on Programs Designed to Ditch Memberships <div class="field-byline"> Donna Loyle, contributing writer </div> <div class="node-body article-body">The pay-as-you-go consumer trend, particularly popular among Millennials, appears to be descending on the fitness industry, with companies such as ClassPass, Fit DayPass and fitmob partnering with operators to bring in consumers who can't commit to memberships. </div> <p><a href="" target="_blank">read more</a></p> Management/Operations Programming Freemium Mon, 09 Mar 2015 16:11:00 +0000 38101 at <p>At Kor180, owner Maja Kermath allows users of ClassPass to take spots in a selective inventory of classes, reserving spots in primetime classes for her members. <em>Photo by Ashley Love Photography.</em></p> Fitness Facilities Expand Weight-Loss Offerings to Meet Demands, Improve Results and Increase Revenue <div class="node-body article-body">Health club operators and fitness professionals are beefing up their weight-loss programs to help members slim down and stay healthy, often increasing their revenues in the process.</div> <p><a href="" target="_blank">read more</a></p> For-profits Programming Weight Loss Programming Freemium Sun, 01 Dec 2013 17:00:00 +0000 23831 at <p>A growing number of trainers are receiving specialty accreditations that allow them to offer nutrition and weight-loss advice to clients.<em> Photo courtesy of the American Council on Exercise.</em></p> Clubs Can Tap into Growth of Pilates and Yoga with Dedicated Studios <div class="node-body article-body">While private yoga and Pilates studios continue to thrive, many health clubs may be missing the mark by continuing to offer programs that leave members searching for more.</div> <p><a href="" target="_blank">read more</a></p> For-profits Group Exercise Management/Operations Programming Renovations/Redesigns Premium Tue, 01 Oct 2013 16:00:00 +0000 20282 at <p>The Pilates studio at the Colorado Athletic Club in Boulder, CO, features earth tone finishes and energy-efficient lighting. <i>Photo courtesy of Colorado Athletic Club.</i></p> Physical Therapists, Health Club Owners Integrate Services to Attract Clients, Meet Growing Demand <div class="node-body article-body">As the active aging population grows and medical wellness gains popularity, more facilities are offering both fitness and physical therapy to attract and keep clients. </div> <p><a href="" target="_blank">read more</a></p> For-profits Programming Medical Premium Thu, 01 Aug 2013 16:00:00 +0000 18651 at <p>Offering physical therapy in a health club setting can benefit therapists, clubs and clients. <i>Photo courtesy of Alan Bluth.</i></p> Pilates, Yoga Companies Aim to Increase Low Percentage of Male Participation <div class="node-body article-body">Yoga and Pilates companies are trying to change how men perceive mind-body exercise by offering sports-specific conditioning programs and competitions. </div> <p><a href="" target="_blank">read more</a></p> For-profits Programming Premium Mon, 01 Jul 2013 16:00:00 +0000 17431 at <p>Fewer men are practicing yoga and Pilates despite the increasing popularity of mind-body exercise. <i>Photo by Thinkstock.</i></p> Branded Small Group Training Programs Can Breathe Life and Revenue into Group Exercise Departments <div class="node-body article-body">With the growing popularity of small group training, some club operators are taking small group training out of the personal training department and are moving it into the group exercise department as a fee-based program, a move that is breathing new life into group exercise. </div> <p><a href="" target="_blank">read more</a></p> For-profits Group Exercise Programming Training Manufacturers Premium Fri, 01 Feb 2013 17:00:00 +0000 12721 at More Teens Striving for Muscles Creates New Programming Opportunities for Health Clubs <div class="node-body article-body">Strength training often is marketed to adults and seniors in health clubs, but today's teenagers are in hot pursuit of stronger, buffer bodies, which may offer a new market for this type of programming within clubs. </div> <p><a href="" target="_blank">read more</a></p> For-profits Programming Nonprofits Premium Fri, 01 Feb 2013 17:00:00 +0000 12741 at Checkup: Health Club Opportunities in the Affordable Care Act <div class="field-deck"> For fitness facility operators who want to invest the time and resources into becoming part of the health care continuum, the payoff may be sweet, if slow in coming. </div> <div class="node-body article-body">The Patient Protection and Affordable Care Act could create tremendous opportunities for facilities within the health club industry that have the time and the ability to invest in it. </div> <p><a href="" target="_blank">read more</a></p> Corporate For-profits Operations Programming Nonprofits Universities Premium Fri, 01 Feb 2013 17:00:00 +0000 12791 at Health Clubs Can Enhance Summer Camp Offerings by Marketing Wellness <div class="node-body article-body">Whether to offset a summertime slump in usage or boost ancillary revenue, enhancing summer camp offerings may be just the answer for fitness facility operators looking to fill a void in programming during the summer months. </div> <p><a href="" target="_blank">read more</a></p> For-profits Programming Sat, 01 Dec 2012 19:05:00 +0000 11931 at <p>A popular activity at the Fitness Plus Youth Summer Camp is rock wall climbing.</p> Photo courtesy of Fitness Plus Youth Summer Camp. Tapping into the Diet and Nutrition Industry Can Yield Additional Profit for Health Clubs <div class="node-body article-body">The approaching New Year offers fitness facility operators an opportunity to capitalize on one of the most common resolutions members make each year: to lose weight. </div> <p><a href="" target="_blank">read more</a></p> For-profits Nutrition Programming Weight Loss Programming Sat, 01 Dec 2012 17:00:00 +0000 11731 at <p><em>Photo by Thinkstock.</em></p>