Fitness trends to watch for in 2017 include new ones and the return of old favorites, according to the American Council on Exercise (ACE), which this week released its picks for top fitness trends for the coming year. To read deeper commentary on each trend, go to ACE's website.
Trainers will increase their use of social media in 2017 to get people moving, and trainers with established presences will monetize their following power by promoting fitness products to those followers.
Some vendors will decrease their presence at trade shows due to new ownership while others will expand their footprint there for the same reason, according to ACE.
ACE predicts that large health club brands will expand to new markets, including international markets, while boutique studios will begin expanding from large cities to mid-sized and smaller markets.
Fitness trackers are more popular, but in 2017, ACE predicts that more companies will offer incentives for tracker use as a way to keep people measuring their physical activity and, thereby, potentially decreasing health insurance costs.
As more Baby Boomers turn 65 years old, health club operators and equipment manufacturers will move away from high intensity training to return to machine-based circuit training that this generation was familiar with in the 1980s.
Classic physique competitions were introduced in 2015, which ACE predicts will lead to more people training for these competitions that encourage well-defined, lean bodies from the early days of body-building competitions rather than bodies that need more supplementation.
With the growth of studios, more health club operators will renovate their facilities to create unique studio-type spaces for group fitness programs.
ACE predicts movement from pre-recorded workouts to live-streamed workouts.
Brands such as UFC Gyms already partner with mixed martial arts stars, and ACE predicts partnerships such as this will increase in the coming year.
This trend is based on the idea that more Millennials are living and working in urban areas and choosing to walk or cycle to work, which could spell trouble for health clubs as this generation gets its exercise outside the gym or it could spell opportunity for club operators who offer to help get Millennials in shape for their commutes, according to ACE.
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