How much would you pay to save a single member for three months? How about 100 members? Or 400? Or 500? Member retention rates in the fitness industry are notoriously low. Industry leaders often accept these dismal figures as a given or offer broad speculation about what drives member attrition. But if fitness club owners and operators want to stem the flow out of their clubs, they must better understand what is pushing members to the exits. Based on my consulting company's analysis of ...
Club Industry Premium Content
This content is for Club Industry Premium Subscribers.
You may already have registered to be a Freemium subscriber to Club Industry, so why not upgrade to become a Premium subscriber? By doing so, you get access to even more of Club Industry's content and you receive special discounts that will add up to a lot more than the annual fee of $69. A premium subscription includes:
- Exclusive news, features and how-to columns
- Online education vidoes from our Master Class and Executive Insights series, featuring top consultants and fitness executives
- A $150 discount on Club Industry's report "Get Prospects to Your Club: Lead Generation Tips for Health Club Operators"
All of this, and more to come, for an annual cost of $69.