When people decide to start working out and commit themselves to fitness, they have a couple of options: join a multipurpose club or join a studio.
Gyms have been around for ages, whether they are full-service commercial clubs or corporate fitness centers for employees, and they offer a variety of people a plethora of options when it comes to fitness—cardio and strength training, classes, personal training and aquatics.
A recent trend has been the growth in the number of studios, most of which are dedicated to one form of exercise, be it CrossFit, Pilates, yoga or cycling. These studios have been a boon for some operators, and for people who are devoted to these workout methods, the studios allow them to focus just on the workouts that they love to do. However, some of these new studios are based on fad workouts, so once the novelty and excitement wears off, people may leave to try something else.
Pilates and yoga are staples, but with each new "it" workout that comes around, a studio built for it seems to follow. Although this is great for these studio operators in the beginning when the workout program is garnering tons of attention, it can mean that once the next big thing rolls around, their members may abandon them.
On the other hand, multipurpose health clubs offer a range of options, so members can always adapt and try new things. If someone has only ever used cardio equipment, they may decide to venture into the weight room to build up their muscles. Or someone who has only taken classes may feel ready to hit the fitness floor and create their own workout plan on a treadmill.
Gym Equipment Helps People Get Back to Exercise Basics
Regardless of whether you operate a multipurpose club or a studio, people in today's ever-advancing world are getting back to the basics when it comes to working out, according to a recent article in Reuters.
"Retention data shows that people get bored with an exercise program in three to six months if they're not challenged or the program is not varied enough," Dr. Walter Thompson of the American College for Sports Medicine (ACSM) said in the article.
After doing the same type of workouts for a certain length of time, people's bodies adapt, and the workouts are no longer challenging. When that happens, people must find something new that will help them achieve their fitness goals.
Reuters highlighted a survey conducted by ACSM that found that high intensity interval training (HIIT) and bodyweight training will be two of 2014's top fitness trends. These types of workouts can best be achieved in a gym on fitness equipment.
HIIT workouts can easily be performed on treadmills and involve quick bursts of intense activity followed by short periods of rest. They are an effective and time-efficient training method. On the treadmill, your members can create a program using intervals of walking, jogging and sprinting to maximize the time used in the session.
If you are a multipurpose club operator, you should make sure your members know that by using your cardio and strength equipment they can tailor each workout to themselves instead of taking part in one designed for a whole group. They can create programs based on their fitness level and progress at their own speed. They also can change it up as frequently as they would like or as the need arises.
They also can do this on your weight training equipment, but you may need to educate them about how to use your broad range of machines, so they can work all their muscle groups throughout the week and vary which machines they use to get a serious, total body workout every week.
People are also becoming more interested in functional, rather than fad, training.
"There's a renewed interest in functional training, [or] training for everyday life," Andy Smith, chief executive of Daily Burn, told Reuters. "You don't have to be ripped, but fit to perform everyday tasks."
Equipment Is Suitable for All Fitness Levels
If you are a studio operator, you likely offer classes as your main workout option. Even though most classes are multi-level, beginners and advanced students may struggle, so your instructors must ensure they truly know how to offer multi-level options for everyone. Some members who are new to fitness may not feel comfortable in a group setting and might be unsure of how to perform certain moves. On the other hand, seasoned fitness lovers may not feel like the class is hard enough and need more of a push.
The problem at a multipurpose club is that those new to working out may not know what to do. So make sure that the fresh faces at your club can get help from one of your professionals on how to use the equipment and how to start slowly by walking on a treadmill, pedaling an elliptical or riding a recumbent bike. It creates a safe environment where no one is watching them, and they are free to take their workouts at their own pace.
Of course, your long-time gym goers will need new and fresh program options on their cardio equipment and new cardio equipment to try so they can change out their workouts. And the best thing about these veterans working out at a multipurpose club is that they can push themselves without worrying about others falling behind around them.
Content sponsored by True Fitness.
TRUE Fitness is one of the most respected global fitness companies in the world, delivering unsurpassed quality, durability, and performance since 1981. Over the years, TRUE's innovative and award-winning products have solidified its reputation as an industry leader. TRUE markets premium cardio fitness equipment in more than 70 countries through a worldwide network of more than 500 dealers and distributors.