LA Fitness is adding six new clubs in the Detroit area, and the Irvine, CA-based company plans to add more clubs there in the future.
Last weekend, Crain's Detroit Business reported that LA Fitness could invest more than $40 million and add more than 100 jobs in that market over the next year with the six planned clubs. Two of those clubs would be on the sites of closed auto dealerships, the website reports.
"The greater metro Detroit market has been good for us," Jill Greuling, vice president of operations for LA Fitness, tells Club Industry. "We continue to look for new club sites there, and we are projecting to open another 15 to 20 locations in the market over the next few years.”
The Detroit-area locations on LA Fitness's radar, according to Crain's Detroit Business, are Clinton Township, Sterling Heights, Troy, West Bloomfield Township, Woodhaven and Gross Pointe Farms.
"Hopefully one day they'll be moving into some other markets in the state, but that's not happening yet," Anthony Schmitt, principal at Mid-America Real Estate Michigan, which is representing LA Fitness in the local deals, told Crain's Detroit Business. "And each one represents a significant local investment, since it's at least a 45,000-square-foot building most of the time."
LA Fitness converted 11 former Bally Total Fitness clubs in the Detroit area after it acquired 171 Bally clubs in 2011.