Peak Pilates®, a premier brand of Mad Dogg Athletics, Inc., the largest equipment-based education company, is proud to announce the recent partnership with Australian Physiotherapy and Pilates Institute (APPI) as the exclusive sponsor of its UK Pilates Conference, in London on Nov. 16-17, 2013. The yearly Pilates event serves over 250 Pilates instructors across Europe.
“It is a great pleasure to announce our partnership as official equipment sponsor with APPI,” said Mad Dogg Athletics Vice President of International Sales and Business Development Nadiem Alawar. “I am excited about what this partnership brings not only in the UK market but on a global scale as well.”
Mad Dogg Athletics will provide APPI with direct access to Peak Pilates equipment through its UK Distributor GymkitUK, as well as enhance the high-level quality and service currently provided by the education company.
Headlining the 2013 event is APPI Founder Glenn Withers, UK Pilates founding figures Mr. Alan Herdman, Michael King and Gordon Thompson. With more than 20 exceptional workshops and workouts offered, this event unites the physiotherapy, Pilates and fitness worlds in the most dynamic Pilates event of its kind.
“UK Pilates Conference provides superior programming presented by top industry leaders,” said APPI Founding Director Glenn Withers.” Our partnership with Peak Pilates and GymkitUK as the official equipment sponsors enhances the integrity of the event even more as they offer the highest quality Pilates equipment and service.”
Glenn Withers added “This partnership represents a highly strategic move on behalf of APPI and we are confident that, not only will this deliver substantial commercial benefit to both parties, but it will send a clear message to our respective markets, both in terms of our mutual ambition to deliver the highest value, highest quality products and services, but additionally serve as an indication of our exponential growth plans. Therefore, I personally along with the whole APPI Team are hugely excited by this development.”
Earlier this year Mad Dogg Athletics announced its partnership with UK fitness specialist GymkitUK, who is now the company’s Distributor for Peak Pilates products, and a number of other innovative brands including Ugi® Ball and Bodyblade®. To contact GymKitUK please contact: Howard Braband Managing Director Tel: +44 (0) 845 6196510 Email: [email protected] Website: www.gymkituk.com
To learn more about UK Pilates Conference or to register, visit: http://www.ausphysio.com/product.aspx?productid=606
About Mad Dogg Athletics, Inc.
Home of the Peak Pilates®, Spinning®, Resist-A-Ball®, Bodyblade®, Ugi®, SPIN Fitness®, CrossCore® and KettleBell Concepts brands, Mad Dogg Athletics is the world’s largest equipment-based education company. Mad Dogg Athletics has trained more than 200,000 instructors and has reached millions of enthusiasts in more than 80 countries worldwide through a network of more than 35,000 fitness facilities. The company manufactures home Spinner® bikes, Pilates and functional training equipment, DVDs, and a complete line of Spinning-branded apparel and accessories. Mad Dogg Athletics also works closely with Star Trac®, who is the licensed distributor of the patented line of Spinner bikes for the commercial market. Find out more about Mad Dogg Athletics equipment, products and education at www.maddogg.com
About APPI Health Group LTD
The Australian Physiotherapy and Pilates Institute (APPI) is a world-leading expert in Physiotherapy and rehabilitation based Pilates. Developed over 12 years ago, APPI’s world leading Rehabilitation based Pilates program has helped it become the leaders in the continued development of Pilates within the Physiotherapy and allied health world. APPI Health Group comprises of three divisions, APPI Clinics, APPI Education and APPI Products. APPI Education is one of the largest suppliers of Physiotherapy and Pilates training anywhere in the world, comprising of more than 60 educators, training is delivered in 15 countries, and to date in excess of 12,000 allied health professionals have been trained by us. To learn more about APPI products and services please visit: www.appihealthgroup.com