Functional beverages can offer a lot of benefits to your members, but you and your staff should not oversell those benefits. (Photo by Thinkstock.)
As consumers look for convenient ways to improve their health, many turn to functional beverages to provide an extra boost. These drinks include an added food, vitamins, minerals or herbs that purport to promote health beyond the basic nutrient value, from increasing focus to promoting better sleep. "There's huge consumer demand for them," said Jim White, a registered dietitian and spokesperson for the Academy of Nutrition and Dietetics. He is also owner of Jim White Fitness ...
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