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CHANHASSEN, MN -- Snap Fitness, a franchisor of small 24-hour fitness clubs, has entered partnerships with three companies that expands the club’s online offerings to members. The partnerships with Bioceutica, Health Solutions Ltd. and HyperStrike give club members access to a package of customizable, Web-based health and wellness planning tools that supplement the traditional, in-club workout experience, the company says.

By visiting www.mysnapfitness.com and activating their personal Web page, members can access features that allow them to learn their true “health age” and build a personal wellness plan. Members also can talk confidentially to health and wellness coaches by phone to prioritize and achieve their health goals. Another option allows members to create customized workouts that can be tracked daily and supported with video tutorials using 3D animation. In addition, members can now take a nutritional assessment and tailor meal plans to fit their weight goals and order supplements customized to their unique biochemistry, similar to what professional athletes rely on. Another option allows members to track their monthly club attendance for employer or insurance-plan reimbursement.

Most of the new products and services are free and part of the standard membership, says Peter Taunton, founder and CEO of Snap Fitness.

”The 24-hour fitness category is becoming more competitive and mature, and in the long run, it will be the innovative concepts that thrive,” says Taunton, a 25-year fitness industry veteran whose scaled-back concept was recently ranked No. 1 on Franchise Market Magazine’s list of Top 100 New Franchises.

”Strategically, these services provide a competitive advantage; create new revenue and member retention opportunities for our franchisees; and, most importantly, give our members more ways to set and reach their fitness goals.”

The augmented services and support align with Snap Fitness’ Be Well motto and company-wide focus that encourages members to not only get fit but also to embrace overall wellness.

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© 2012 Penton Media Inc.

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