LOS ANGELES – Celebrity chef Harry Schwartz will be introducing children to his “Fitness from the Start” program—based on his upcoming book and PBS series—to help combat childhood obesity by promoting watermelon.

“Chef Harry” has teamed with the National Watermelon Promotion Board and the Ziploc brand as the 2007 Watermelon Chef. He began traveling across the country this month in a custom-built, 41-foot bus. The “Fitness from the Start” tour will end in November.

Chef Harry’s new recipes show that watermelon has important health benefits and is a good food any time of the day, all year long. Some of the recipes Chef Harry has created for kids include watermelon Rubik’s cube, watermelon cupcakes and watermelon pizza supreme.

An overweight youth himself, Chef Harry has twice lost 100 pounds in his life.