Last week, NorthBay Healthcare leaders broke ground on a $58 million cancer and wellness center on the NorthBay VacaValley Hospital campus in Vacaville, CA.The 110,000-square-foot building is scheduled to open in 2016.
Family memberships are common at most clubs, but what is difficult is maintaining those memberships through the lifetime of each family. However, you can take certain steps to keep those families long-term.
William Shakespeare once wrote, "All the world is a stage." Your gym is no exception. Every personal training session should be a dialog between the two main characters.Every session is an audition for your trainers, both to retain their current clients and to recruit new clients.
Personal trainers need to stop asking members and guests how they want to look. They have limited control over that. Instead, ask your clients how they want to feel by using a technique known as motivational interviewing to move the conversation forward to a commitment.