Technology Can Integrate Fitness and Health Care

Article Tools




Interact With Us



Best of 2011

Top Stories of 2011

The most popular stories of 2011. Did your favorites make our list?

View our Top 12 list here

Resource Center

Buyers Guide

Find industry businesses by product or service categories, view company profiles and more.

View our Buyers Guide

Club Industry Trade Show

Club Industry Show and Conference, held each October, is the premier event for fitness and wellness professionals. Find out more about Exhibitors, Events, and Education.

View our Trade Show

Industry Events & Trade Shows

The industry-wide calendar features listings for educational events, trade shows and more.

View our Events Calendar

Classifieds

View classified ads for health club equipment and services, plus business opportunities and job postings.

View Classifieds

Current Issue

Read stories from the latest print issue of Club Industry magazine.

View the Current Issue

E-Newsletter Signup

Breaking news on the industry, people on the move, mergers and acquisitions and much more. Delivered weekly.

The health of our nation is worse than previously thought and declining more rapidly than most experts predicted. Our industry is making progress and changing lives but not quickly enough or with enough impact to change the course of the nation's collective health.

Better biomechanics, user-friendly interfaces on equipment and simpler training techniques are useful but will take us only so far in improving the health of people today and in the future.

Only the total integration of health, wellness and disease management will make a meaningful difference. Poor lifestyles are symptomatic of over-programmed lives, longer working hours, increased stress and factors inevitable in our culture. As a fitness industry, we cannot change people's work stressors, fix family relationships, change their work environment and monitor their eating habits.

The industry must work towards a cohesive model that improves an individual's health. We must share important information between every party that has an interest in an individual's long-term health. This includes fitness professionals, dieticians, physical therapists, life coaches and physicians. In essence, it includes anyone who has an interest in the well-being of their client or patient.

Our current system is so fragmented that the parties concerned with a person's health rarely have a coordinated plan to help that person become healthier. Do your fitness trainers know what protocols and exercises were prescribed by a physician and executed by a physical therapist for a given client? Does your health club's computerized tracking and logging system show when a member's health or lifestyle status changes as a result of a physician's exam? If a group exercise instructor notices a change in a member's heart rate recovery, energy levels or other physical symptoms, do they share this with that member's primary care practitioner? With few exceptions, the answer to these questions is no.

A truly integrated approach to wellness can only work by using technology as a facilitator. There are too many moving parts and no ecosystem among practitioners to access and, more importantly, act on a client's health care status, which is always changing based on age, stressors and lifestyle factors. Companies must create systems that allow health care and fitness professionals to gain instant access to information, share that information, then act responsibly on that information. This ambitious undertaking will take the cooperation of competing companies. The process will also take years, not months, and significant human capital.

The following are some ideas on what will work, subject to compliance with the Health Insurance Portability and Accountability Act and other laws:

  • A Web-based portal where client/patient information is accessible by all parties with their client's permission.

  • The ability for practitioners to instantly access important information from their counterparts and provide relevant updates immediately.

  • Real-time outbound e-mails and text messages that alert any practitioner to changes in the health or lifestyle status of a shared patient or client.

  • Online standard reporting forms that provide a seamless system of action for each practitioner according to their scope of practice.

This system will be sophisticated and must include cooperation from all levels of practitioners. The system also needs to be simple to use and work on a common technology platform. This may represent possibly the most significant undertaking we've yet to see in our industry, but the alternative is not acceptable.

Gregory Florez is CEO of FitAdvisor Health Coaching Services and First Fitness Inc., which was rated as the No. 1 health coaching online training service by The Wall Street Journal. Florez can be contacted at gregory@fitadvisor.com.

Want to use this article? Click here for options!
© 2012 Penton Media Inc.

Sponsored Content

Cardio and Strength Trends
Sponsored by Life Fitness

Core Strength Conditioning
Sponsored by The AB Coaster Company

Group Exercise
Sponsored by LesMills

Technology Resource Center
Sponsored by ABC Financial

Videos

1st Annual Fitness Industry Summit 2011: Introduction

Jay Del Vecchio, World Instructor Training Schools President and CEO

Star Trac 2012 Photo Shoot: Behind the Scenes

Making of Star Trac Lifestyle Images Video.

Elevation Series iPod Compatibility

Watch the newest informative video from Life Fitness.



More Video

E-Newsletter

Newsbeat

Delivered once a week, this timely e-newsletter features breaking news, people on the move, mergers and acquisitions, supplier news, industry trends and more.

Subscribe

Most Popular

Most Recent

Insights into what high-level club executives think about their business and industry trends.

View Executive Insights

Practical Internet strategies to help you build customer relationships, increase revenues and lower costs.

View Web Savvy

In This Issue: May 2012 View All Past Issues

Cover Story

The Business of Corporate Fitness

Focusing on the corporate fitness market can present a revenue opportunity.



View the full issue
| View the digital edition

Subscribe To Club Industry Magazine

In Print and Online

Subscribe today to get the news you need and information you want from our print or digital edition as well as in our e-newsletters.

Subscribe Today!