Fitness Equipment Manufacturers Take Patent Protection Seriously

Article Tools




Interact With Us



Best of 2011

Top Stories of 2011

The most popular stories of 2011. Did your favorites make our list?

View our Top 12 list here

Resource Center

Buyers Guide

Find industry businesses by product or service categories, view company profiles and more.

View our Buyers Guide

Club Industry Trade Show

Club Industry Show and Conference, held each October, is the premier event for fitness and wellness professionals. Find out more about Exhibitors, Events, and Education.

View our Trade Show

Industry Events & Trade Shows

The industry-wide calendar features listings for educational events, trade shows and more.

View our Events Calendar

Classifieds

View classified ads for health club equipment and services, plus business opportunities and job postings.

View Classifieds

Current Issue

Read stories from the latest print issue of Club Industry magazine.

View the Current Issue

E-Newsletter Signup

Breaking news on the industry, people on the move, mergers and acquisitions and much more. Delivered weekly.

As the fitness industry prepares for the Smith-Leahy America Invests Act (AIA) to go into effect in 2013, changing the U.S. patent system from a first-to-invent to a first-to-file system, just how big of a problem is patent infringement in the industry?

Lawyers who specialize in fitness law say that exercise equipment is one of the most litigious fields for patent infringements. However, commercial equipment manufacturers disagree.

“I don’t see a lot of patent lawsuits in our industry,” says Kevin Corbalis, executive vice president of marketing and product development at Star Trac, Irvine, CA.

Ray Giannelli, senior vice president of research and development at Cybex International, Medway, MA, says, “We investigate others’ IP (intellectual property) before we embark on a new product. If the idea is already out there, we probably don’t want it because we want to do what hasn’t been done before. It enhances our creativity to think outside of the box and not to copy what others have done.”

Dean Sbragia, CEO of Med-Fit Systems, Fallbrook, CA-based manufacturer of Nautilus equipment, agrees, adding: “Ours is a sales-driven company, and we like to get our customers’ input on product design. We leave it up to engineers to figure out how to do that without infringing on others’ patents. Marginally, [patent protection] stifles a certain part of the creative process because there’s a lot of existing patented technology out there that we need to dance around. On the other hand, it also focuses our creativity by necessity, as we don’t want to infringe or get into legal hassle.”

Like Cybex and Med-Fit, Star Trac engages in a patent-clearing process before embarking on new product development.

Corbalis says: “To protect products in development, we have patent attorneys do searches to see if there are any patents for what we’re developing. If there are, we like to see if we can license them. If not, we’ll change our approach.”

CONTINUED ON NEXT PAGE

Want to use this article? Click here for options!
© 2012 Penton Media Inc.

Sponsored Content

Cardio and Strength Trends
Sponsored by Life Fitness

Core Strength Conditioning
Sponsored by The AB Coaster Company

Group Exercise
Sponsored by LesMills

Technology Resource Center
Sponsored by ABC Financial

Videos

1st Annual Fitness Industry Summit 2011: Introduction

Jay Del Vecchio, World Instructor Training Schools President and CEO

Star Trac 2012 Photo Shoot: Behind the Scenes

Making of Star Trac Lifestyle Images Video.

Elevation Series iPod Compatibility

Watch the newest informative video from Life Fitness.



More Video

E-Newsletter

Newsbeat

Delivered once a week, this timely e-newsletter features breaking news, people on the move, mergers and acquisitions, supplier news, industry trends and more.

Subscribe

Most Popular

Most Recent

Insights into what high-level club executives think about their business and industry trends.

View Executive Insights

Practical Internet strategies to help you build customer relationships, increase revenues and lower costs.

View Web Savvy

In This Issue: May 2012 View All Past Issues

Cover Story

The Business of Corporate Fitness

Focusing on the corporate fitness market can present a revenue opportunity.



View the full issue
| View the digital edition

Subscribe To Club Industry Magazine

In Print and Online

Subscribe today to get the news you need and information you want from our print or digital edition as well as in our e-newsletters.

Subscribe Today!