Founded in 2010, the group training franchise Kosama has grown to 19 locations. With its recent purchase by Snap Fitness, the company says it plans to expand globally. Photo courtesy of Kosama.

Snap Fitness, Chanhassen, MN, recently acquired Kosama Complete Body Transformation, a group training program franchise, Snap Fitness announced. The purchase price was not disclosed.

“The fitness horizon is always introducing new crazes, and there is no doubt that 2012 will be even more embracing of group fitness sessions,” Peter Taunton, founder and CEO of Snap Fitness, said in a release from the company. “It’s a way for people to motivate their friends, and it’s a good way to work out that is cost efficient. We have quickly recognized the many advantages of such a workout and look forward to strengthening Kosama’s presence among the industry leaders.”

Kosama, which had been headquarterd in Des Moines, IA, offers a group exercise program that integrates muscle confusion, nutrition and consultation. New members pay $299 to $389 (depending on the market) for the initial eight-week Kosama program. At the end of the program, that member may join as an alumni and pay a standard $59 per month membership for unlimited participation in the classes.

The Kosama locations offer one type of class at various times each day. The type of class that is offered changes depending on the day of the week. Members can take as many classes as they like through the week. The equipment in each facility is more accessory oriented. The locations do not have the traditional large cardio and strength equipment of traditional health clubs.

The Kosama program comes with a money-back results guarantee. The parameters for the guarantee are that a member must attend class a minimum of three times per week for the full eight-week period. If at the end of that period the member is not satisfied with his or her results, the company will refund the full dues for that session, a company spokesperson says.

Founded in 2010, Kosama has grown to 19 locations in five states and plans to have 75 to 100 locations by the end of 2012. Kosama will maintain its current business model, according to Snap officials.

CONTINUED ON NEXT PAGE

Want to use this article? Click here for options!
© 2012 Penton Media Inc.