Introductory Sessions Improve Health Club Member Retention 

Most health clubs’ strategies for integrating new members into the facility and its programs fall short because they do not educate new members on what it takes to achieve success. ...

Mobile Apps Remain Popular with Fitness Industry 

More and more, health clubs and personal trainers are using mobile applications to reach out to members. ...

Proper Sales Training for Health Club Service Staff Requires Five Elements 

You must train your service staff because without training, each encounter between a service provider and a prospect is a shot in the dark. ...

Violence Erupts Outside Health Clubs 

An alarming number of incidents of violence took place outside health clubs in 2011....

More Gold’s Gym Operators Leave Brand 

Gold’s Gym this year bid farewell to a key former operator and a longtime executive, both of whom started up their own brands....

Bally, LA Fitness Complete Sale of 171 Clubs 

Bally Total Fitness has completed the transaction to sell the assets of 171 clubs to LA Fitness, the companies announced today. The deal affects several major markets in the United States....

Snap Fitness Gives Away Franchise in Contest 

Peter Taunton made one woman very happy last month. The CEO of Snap Fitness, Chanhassen, MN, traveled to Albany, GA, with Snap Fitness COO Gary Findley on Oct. 11 to present a Snap Fitness franchise worth $250,000 to Charlice Noble-Jones, the winner of the Partner with Peter contest conducted by Snap Fitness. ...

Fitness Industry Veteran Bob Delmonteque Dies 

The fitness industry lost a longtime advocate and former owner last week when Bob Delmonteque passed away at his home in Malibu, CA....

24 Hour Mourns Passing of Ted Forstmann 

24 Hour Fitness CEO Carl Liebert called Ted Forstmann a friend and mentor as he mourned the loss of the founding partner of private equity firm Forstmann Little and Co., 24 Hour’s parent company....

LA Fitness Acquires 171 Bally Total Fitness Clubs 

LA Fitness, Irvine, CA, is acquiring 171 clubs from Bally Total Fitness, Chicago, for $153 million, the companies announced today. The blockbuster deal will change the landscape of the entire health club industry....

Life Time Acquisition of Lifestyle Family Fitness Could Reach Up to Nine Clubs 

Life Time Fitness, Chanhassen, MN, has acquired four clubs from Lifestyle Family Fitness, St. Petersburg, FL, which is closing most of its other clubs in Indiana and Ohio. The deal could involve as many as nine clubs....

Maryland AG Reaches Settlement with Baltimore Club Owner 

Maryland Attorney General Douglas Gansler reached a settlement with a Baltimore health club owner who agreed to stop unlawful billing practices and pay restitution to members....

Greenwood Athletic’s $3.3 Million Expansion Adds Space for Mind/Body and Martial Arts 

The newly opened $3.3 million, 11,000-square-foot expansion at Greenwood Athletic and Tennis Club, Greenwood Village, CO, has expanded the club’s mind/body and martial arts programming. ...

Expansion Is Under Way for elements 

The women-only fitness club chain elements is expanding in South Florida and beyond. The Miami Beach, FL-based company is opening a total of five South Florida locations over the next 12 months as well as adding clubs in the New York, Atlanta, Boston and Los Angeles areas....

Ohio Steroids Bust Affects YMCA, LA Fitness, Urban Active 

Several fitness facilities in Ohio have been thrown into the spotlight as a result of steroid-related arrests, and one Ohio YMCA is trying to repair its reputation after a series of miscommunications about the extent of its involvement in the steroid sales investigation....

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In This Issue: May 2012 View All Past Issues

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The Business of Corporate Fitness

Focusing on the corporate fitness market can present a revenue opportunity.



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