Part of this publication's mission is to provide you with the news that you need to run your business better. But in this day and age, you can't wait a month to read the news. That's why we make a point to update our Web site with the most important industry news as quickly as possible.
I encourage you to visit our Web site on a regular basis, perhaps even adding the RSS feed from our site so that you are notified when something important happens in the industry. For example, in the month of June alone, we posted stories about Bally's plan to emerge from bankruptcy and its closing of 26 clubs, Crunch's bankruptcy filing and proposed sale to Mark Mastrov and others, Peak Fitness bankruptcy issues along with its club closings, the IHRSA index report for the first quarter, and a club owner steroid bust.
Our Web site also includes an entire section on how to be successful in today's economy. The section includes articles from various consultants in the industry, including Rick Caro (cost-cutting), Casey Conrad (marketing) and Karen Woodard-Chavez (selling).
And one of the most popular sections on our Web site is our Step by Step columns, which provide valuable how-to articles in the areas of retention, selling, marketing, personal training, nutrition, design and programming.
You can also read our blog for our comments about events occurring in the industry, and you can comment on our stories with a comment option.
Where do you go for all this? Try www.fitnessbusinesspro.com.