February 2011
Web-Exclusive Content
Augie Nieto: Halfway to a Hundred
As he approaches his 53rd birthday, Augie Nieto is showing no signs of slowing down, almost six years after he was diagnosed with ALS....
Magazine Content
First Word
Health Club Veterans Can Be Your Teachers
Long-time club owners can provide you with second-hand experiences that can help you run your business better....
Feature
Wellness Services Could Boost Your Fitness Club’s Revenues
Offering services such as physical therapy and doctor-referral programs could benefit your members and your bottom line....
IHRSA Turns 30: Conference and Trade Show Preview
The for-profit club association celebrates 30 years with its annual conference and trade show in San Francisco....
Industry Observer
Fitness Companies Appear on Multiple Franchise 500 Lists
In addition to the Franchise 500 list, Entrepreneur magazine produces other noteworthy lists, and the fitness industry is well represented on those as well this year....
Jack LaLanne Dies at 96
Jack LaLanne, “The Godfather of Fitness” who showed millions of Americans the benefits of exercise and healthy eating for three-quarters of a century, has died at the age of 96....
After Complaints, Air Force Revises Fitness Policy Again
Six months after fine-tuning its fitness policy, the U.S. Air Force introduced further revisions that went into effect on Jan. 1. ...
Supplier Side
efi Sports Medicine Rebrands as Total Gym
efi Sports Medicine returns to its Total Gym name and launches new lines of equipment....
Fighting MRSA and the Flu in Your Health Club
Keeping your club clean to prevent the spread of MRSA and flu....
Club Members Get a Virtual World of Exercise
Virtual reality videos help club members exercise longer....
Business Builders
The 15 Lessons the Recession Taught Club Owners
Club owners must remember 15 lessons that the recession taught....
Retention Edge
Investing in Your Club Staff Helps Improve Customer Retention
Your company’s ability to attract and retain top talent is a critical link to member satisfaction and loyalty. ...
Smart Design
What Club Owners Get for the Architect Fees Paid
Know what you are getting for the various fees that architects pay. ...
Pro Shop
Pro Shop
The latest products for fitness clubs...










