Preview: 14 Observations about the Direction of the Fitness Industry in 2014


In this free preview video, Bill McBride, CEO of Active Sports Clubs and consulting company BMC3, shares 14 observations about some of the fitness trends he is seeing and where those trends are taking the industry. McBride, the former president and COO of Club One, San Francisco, as well as a past chairperson of the IHRSA Board of Directors, can be reached at BMC3 does consulting, coaching and club management.

For the full video, which includes more thoughts from McBride, Premium subscribers can log into their account. If you are not yet a Premium subscriber, you can become one for just $59 per year. The subscription also comes with savings on a special report and access to all of our other Premium videos and content.

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