First Word
Health Club Operators Should Use Their Expertise to Partner on Corporate Wellness Programs
Business leaders want wellness programs, but wellness is not their area of expertise. Lucky for them and you, it is your area of expertise. ...
Feature
The Business of Corporate Fitness
Business owners have discovered that healthy and fit individuals generally need fewer health care services and are more productive, which has led more businesses to partner with wellness companies for corporate fitness programs....
Employee Wellness Matters, Statistics Show
When encouraging companies in your geographic area to partner with your health club for their employee health and wellness needs, consider using these statistics to bolster your point....
Programs Companies Are Using to Ensure Worker Wellness
With health care reform, a renewed focus on prevention and changes to insurance, business owners have learned that you can change people’s health by changing their lifestyles....
Incentives and Disincentives Are Used for Results in Corporate Wellness Programs
Some companies have begun to use disincentives in which employees pay more for their health insurance premiums if they do not incorporate physical activity into their lives or participate in wellness programs that they need. ...
Industry Observer
Health Clubs Serve the Military through Joining Forces Initiative
Although clubs are eager to donate their time and facilities to the Joining Forces program, the initiative has a long way to go before hitting the one million personal training hours goal set by the American Council on Exercise....
Planet Fitness Had Discussed Going Public
A lawsuit and counterclaim between Planet Fitness owners and three New York-based franchisees brought to light the fact that executives at the Newington, NH-based company had discussed taking Planet Fitness public....
Well-Written Release and Waiver Forms Are Vital For Protecting Fitness Facilities in Case of Litigation
Many experts agree that fitness facility operators should spend the time and money putting together good waivers....
A Good Health Club Waiver Form Has Several Key Elements
Waiver laws differ from state to state, but incorporating certain elements into your waiver forms can help them stand up, even in the strictest states....
Supplier Side
Assessment Companies Help Bring Members into the Club
Some companies bring a different approach to the assessment and monitoring of members, creating a better experience and providing an incentive for them to return....
Climbing Walls May Attract More Children to Health Clubs
Club owners may find that climbing walls, whether 3 feet high or 30 feet high, can be a great way to tie youth fitness to their facilities....
Business Builders
Stop Whining and Start Resolving Problems to Strengthen Your Club's Staff
Take some time to evaluate how you and your staff handle grievances at work and consider how any whiners might shift from being a whiner to being a problem-solver....
Retention Edge
Eliminate Fear in Your Fitness Facility to Better Serve Your Members
As a big believer in organizations using their staff to create change, build new policy and envision what might be possible, Blair McHaney challenges you to do something radical that will build your staff’s strength and stamina for seeing what is possible and finding new ways to get things right for your customers....
Smart Design
Make Your Health Club’s Monumental Stair a Positive Experience for Members
In the planning of new fitness facilities and the renovation of existing health clubs, stairways are often overlooked as an opportunity for competitive differentiation and enrichment of the member experience....
Sales Strategies
Engage the Prospect in a Three-Part Conversation to Increase Health Club Sales
If your staff shifts the sales conversation to be about the buyer, they will create a more intimate dynamic, customize the selling conversation, decrease your sales cycle and increase your sales....
Pro Shop
Pro Shop
The latest products for fitness clubs....
