Books

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The Personal Trainer: a tale of pain, gain, greed & lustThe Personal Trainer: a tale of pain, gain, greed & lust
This new fictional book, The Personal Trainer, A Tale of Pain, Gain, Greed & Lust, is the first legal thriller about the fitness industry and the life of a personal trainer.
$14.95
Selling Personal Training: The complete guide to selling personal trainingSelling Personal Training: The complete guide to selling personal training
This 200-page, twelve chapter book helps personal trainers increase their sales by teaching them the 5 steps to selling PT: prospecting, how to establish rapport, qualifying, product presentation and how to ask for the sale.
$19.95
Selling Fitness: The complete guide to selling health club membershipsSelling Fitness: The complete guide to selling health club memberships
This 206-page book takes the reader step-by-step through the process of selling health club memberships.
$19.95
Strength Training Anatomy-3rd Edition
Over 1 million copies sold! With new exercises, additional stretches, and more of Frédéric Delavier’s signature illustrations, you’ll gain a whole new understanding of how muscles perform during strength exercises. This one-of-a-kind best-seller combines the visual detail of top anatomy texts with the best of strength training advice.
$19.95
Delavier's Stretching Anatomy
Delavier’s Stretching Anatomy is your guide for increasing flexibility, improving range of motion, toning muscles, and relieving pain and discomfort. The very best stretches for shoulders, chest, arms, torso, back, hips, and legs are all here, and all in the stunning detail that only Frédéric Delavier can provide.
$21.95
The Complete Book of Handouts for Health & Fitness ProfessionalsThe Complete Book of Handouts for Health & Fitness Professionals

The Complete Book of Handouts for Health & Fitness Professionals provides a compilation of basic handouts that health/ fitness professionals can use. The book also includes a license agreement that allows the handouts to be copied.

$24.95
Internet Marketing for Health & Fitness ClubsInternet Marketing for Health & Fitness Clubs
Whether you own or operate a health club, fitness center, personal training studio or wellness facility, YOU NEED CUSTOMERS & MEMBERS!
$29.95
ACE's Guide to Exercise Testing & Program DesignACE's Guide to Exercise Testing and Program Design: A Fitness Professional's Handbook

ACE's Guide to Exercise Testing and Program Design: A Fitness Professional's Handbook presents an in-depth, easy-to-understand and -apply guide to developing exercise programs. This inclusive and well-illustrated text details prescription parameters for every basic component of fitness, as well as reviews the essential program considerations for individuals with unique (special) needs.

$39.95
The Business of Fitness: Understanding the Financial Side of Owning a Business

The Business of Fitness: Understanding the Financial Side of Owning a Business examines five core factors that are crucial to either beginning a new business in the fitness industry or trying to enhance an existing one. In an easy-to-understand and apply manner, the book addresses a wide array of financially-related topics that every potential owner of a health/fitness club needs to understand.

$39.95
Core Assessment and Training
Our understanding of the importance of core health for injury prevention, athletic performance, and rehabilitation grows each day. Make sure you can offer your clients safe and effective programs with Core Assessment and Training. In this book, you will learn to assess each client’s baseline core function and develop an individualized program to meet his or her needs.
$44.00
Successful Programs for Fitness and Health Clubs:101 Profit Ideas
In today’s world, a club needs to offer more than state-of-the-art equipment and certified fitness instructors to recruit and retain members. You need something that will appeal to your members and keep them coming back. In Successful Programs for Fitness and Health Clubs: 101 Profitable Ideas, you will learn how to utilize programming to meet your strategic and financial goals. Written by internationally-respected programming consultant Sandy Coffman, this book will teach you exactly what programming is and how to make it work for you.
$44.00
NSCA's Guide to Sport and Exercise Nutrition
NSCA’s Guide to Sport and Exercise Nutrition provides valuable information and guidelines that address the nutrition needs for the broad range of clientele serviced by strength and conditioning professionals, personal trainers, and sport dietitians. Whether you work with fitness enthusiasts or competitive athletes, this resource will lead you through the key concepts of sport and exercise nutrition so that you can assess an individual’s nutrition status and—if it falls within your scope of practice—develop customized nutrition plans. Developed by the National Strength and Conditioning Association (NSCA) and subjected to an intensive peer-review process, this authoritative resource offers the latest research and literature review from respected scientists and practitioners with expertise in nutrition, exercise, and sport performance.
$44.00
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