Stephen J. Suchanek (left), director of product management at Cybex International, says that before you can pick the right equipment for your fitness facility, you must know your demographics and their needs. Photo courtesy of Cybex International.
Sponsored Content – Cybex The search for new cardio equipment can be time-consuming and one of the more difficult aspects of health club management, but finding the right equipment and the right mix of equipment is important to the success of a facility. Factors to consider when investing in products include your business plan, construction and design, service and warranties, research and entertainment options. Your business plan is a determining factor in your equipment choice ...
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