Posts by Pamela Kufahl

in Behind the Scenes Jul 28, 2015

Why Some People Are Willing to Pay More for 'Less' at Boutique Studios

Some people are willing to spend more for specialized classes at boutique studios while still being members of a traditional health club. Why? And....More
in Behind the Scenes Jul 14, 2015

Woman's Undiscovered Death in Steam Room Shows How Routines Should Never Become Routine

Akiko Belich, 77, died in a steam room at a 24 Hour Fitness in Littleton, Colorado, in March. It's a sad end for the widow and grandmother....More
in Behind the Scenes Jun 23, 2015

Health Club Sales Help Is on Its Way

The 2015 Club Industry Show has a Sales Excellence track created for anyone who is new or established on the sales side of the health club business....More
in Behind the Scenes Jun 03, 2015

The Club Industry Show Refresh Is Gaining Momentum

The Club Industry Show is going through a refresh. Catch up on the changes you will see Oct. 7-9 at McCormick Place in Chicago....More
in Behind the Scenes Apr 21, 2015

Club Industry Begins a New Chapter

Club Industry welcomes our new content producer, Eric Stromgren, to the staff....More
in Behind the Scenes Apr 14, 2015

The Long and Winding Road to The Bay Club Co.'s Purchase of Spectrum Athletic Clubs

The Bay Club Co.'s purchase of Spectrum Athletic Clubs took almost a decade and Matthew Stevens was on both sides of the transaction at various....More
in Behind the Scenes Mar 09, 2015

Prayer and Transgender Issues Hit the Fitness Industry

After two recent incidents at fitness facilities received media attention, it's clear that health club operators must think about how they will deal....More
in Behind the Scenes Jan 28, 2015

How You Can Help Club Industry Help You

Earlier this month, the staff at Club Industry hosted a strategy meeting with some vendors and fitness facility operators to help us create a three-....More
in Behind the Scenes Jan 14, 2015

Equinox's CEO Speaks Out about Fears of Technology Replacing Personal Trainers

Fears of evolving technology making the health club or personal trainer obsolete should be turned around to view technology as an opportunity to....More
in Behind the Scenes Jan 02, 2015

You Just Can't Say No to This Harvard Business School Professor

Harvard Business School Professor Steven Rogers and marketing expert Gerry O'Brion share words of wisdom on entrepreneurship and marketing in two....More