One of the largest obstacles health club staffs must overcome is selling their product to people who may not like to exercise. This obstacle can be combated by paying close attention to your customer service and making sure you make your members' exercise experience as enjoyable as possible.
The holidays are just around the corner, presenting fitness club owners and their staff with the perfect chance to do something special for club members. Here are some things you can do to catch their attention this time of year.
At Northwest Personal Training, based in Vancouver, WA, we conduct a variety of group personal training programs. We have had to work hard to ensure our sessions are different enough from a typical group fitness class
Last month, I addressed the basics of how to use assessments to sell personal training. If you don’t already have an assessment process in place, you can borrow from the assessment tool that we use, which I’ll explain below