Ann Gilbert, contributing columnist

Gilbert, contributing columnist
Shapes Fitness for Women

Ann Gilbert, owner of Shapes Fitness for Women, leads a team of more than 85 fitness professionals. She is a well-known presenter and has received the IHRSA/ACE Trainer of the Year award. Gilbert is a master trainer for SCW Fitness and a member of REX Roundtable. She has served as a faculty board member for the Shapes Academy, an internal educational resource for continuing education. Gilbert can be reached at

Nine Strategies to Attract Female Members to Your Health Club
Excitement over shiny new equipment and eagerness about the opening of a new coed facility are not the reasons your next female prospect will join your gym. They join with one purpose in mind, and that is to just belong.
Nine Strategies to Attract Female Members to Your Health Club
The following nine strategies will assist you in attracting female members to your health club.
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