24 Hour Fitness and Lifeline Roll Out New HIGHX Program

This press release was provided by 24 Hour Fitness. The Club Industry editorial staff was not involved in the creation of this content.

SAN RAMON, Calif.-- 24 Hour Fitness, in partnership with world class athlete Gabrielle Reece and Lifeline, launches HIGHX Training in all clubs this Spring, introducing a time and energy efficient exercise training and conditioning program for members with perpetually busy schedules.

The 50-minute high intensity class is designed to maximize the body's ability to burn fat, build lean muscle, optimize the body's hormonal and physiological response to exercise, all while improving overall daily and athletic performance.  Designed for all fitness and skill levels, the HIGHX class works in small groups, rotating through the progressive functional training circuits.  HIGHX circuits are powered by cutting edge, high quality Lifeline products.  The instructor provides coaching and encouragement as the small groups naturally build member support and community.

HIGHX training was born from humble beginnings.  "I started training the local community of Kauai, Hawaii a few years ago in a converted warehouse," said Gabrielle Reece, the program's creator and presenter.  "It fulfilled a need to get friends working out while fitting functional training into their busy schedules.  It just exploded from there.  I'm thrilled to introduce the format to 24 Hour Fitness and I'm certain members will adore it like I do."

"Gabby shares our belief that the group exercise experience builds strong bodies and a strong community," stated Lashaun Dale, Vice President, Group X, Creative, 24 Hour Fitness. "A beginner to this format can burn, build and get body benefits while working alongside the competitive athlete.  The group gets stronger collectively and the community support grows with it, which is the heart and soul of group exercise.  We're excited about our partnership with Gabby and HIGHX.  It's a dynamic opportunity to partner with one of the world's most influential athletes to bring this program to our members."

About Gabrielle Reece, HIGHX Program Creator And Presenter

One of the world's most influential female athletes, former Women's Beach Volleyball League star and fitness icon, Gabrielle Reece, also known as Gabby, possesses a look that coveys both athleticism and feminine beauty.  At 6'3", Gabby is a dominant force on and off the pro beach volleyball circuit.  Her commanding presence, passion for healthy living, and fitness expertise makes her a popular public speaker on the subjects of health and wellness.  An avid proponent of empowering people to take responsibility for their own health, Gabby has become a role model to women worldwide regarding how to achieve peak fitness, good health, and overall well-being for themselves and their entire family.

About Lifeline

Headquartered in Chicago, Illinois, Lifeline, a fitness leader for over 40 years, continuously develops revolutionary training tools that set the benchmark in professional grade products used for bodyweight, progressive variable resistance and functional training.  Lifeline is a Pivotal 5, LLC company.

About 24 Hour Fitness

Headquartered in San Ramon, California, 24 Hour Fitness is a leading health club industry pioneer, serving nearly four million members in more than 400 clubs across the U.S. For more than 30 years, the company has been dedicated to helping members change their lives and reach their individual fitness goals. With convenient club locations, personal training services, popular group exercise classes and a variety of strength, cardio and functional training equipment, 24 Hour Fitness offers fitness solutions for everyone

Please call 1-800-224-0240 or visit 24hourfitness.com for more information and to find the club nearest you.